Link Popularity/ Reciprocal Linking: Frequently Asked Questions
What
exactly is "link popularity" and why is it so important?
Link popularity (also known as reciprocal linking)
is when other sites have created links back to your site. Link popularity
is not only essential in driving traffic to your site, but is one
of the main elements that Google uses in determining the value of
your site. Link popularity works on the assumption that if other
sites have links to your pages, then it follows that the search
engines consider your site to be important. A search engine, particular
Google, will give your site a high Page
Rank (PR) based on the quality of links reciprocating to your
site.
The more popular the site that links to you, the
higher the ranking you achieve with the search engines. If a site
that has a high Page
Rank (PR) links to you, the search engine perceives that your
site must also be popular. Thus, it is more important that the links
come from quality sites than the quantity of links to your site.
The ideal situation is to have a high quantity of quality sites
linking to your site.
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What makes
a site want to link to my site?
The answers are several. Content is King! Having
something that makes a visitor come to the site other than your
product or service makes your site have value. Also, those who have
already achieved a high PR from Google will want to link to sites
that have at least a PR 4 or greater. Note: A home page could have
a PR 5, but the links page a PR 0. The skill is to not only have
your home page have a high page rank, but also your links page.
This makes you more attractive to link to.
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How exactly
does your link popularity service work?
Our service is to seek out sites in your market
niche online that are highly relevant to your target audience and
have excellent link potential, then contact and request links from
each of them individually. This is a tedious, time-consuming process
which must be done by hand, one at a time. The initial link partner
identification process will take 20-30 business days, during which
time we look for the best link partners for your business.
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Do you
guarantee the number of links to my site?
YES. If we do not have the the number of links
we were commissioned linking back to you, we will continue to pursue
additional link partners until we do. Guarantees are contingent
on membership to Links
Manager throughout the campaign (see
special requirements).
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Are there
any special requirements?
Yes. We do require you to sign up with a program
called Links
Manager. This program does not get you links. However, it does
make it easy not only for us to manage your links, but allows you
to see who is linking back to you. After the links campaign, you
may want to manage your own campaign. This is the most economical
links management program available today. The cost is $20 per month
and is required if we are to do your campaign for you. This fee
is paid directly to Links
Manager.
We also require a minimum 5 month window of time
from the day the links page is posted. We will continue to pursue
more link partners in order to meet our guarantee. This gives us
the time needed to manage your links and check for reciprocation.
Once you have achieved the desired links, we can continue to maintain
them for you or you can manage the links yourself. If you wish us
to maintain your links, we can do so for a small monthly fee. This
can result in many new additional links per month.
Note: Maintenance does
not include actively pursuing additional links. It includes making
sure your link partners are continuing to link to you. This also
includes evaluating, adding or deleting new requests.
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How do
I know other sites are linking back to me?
With Links
Manager, it's easy. You will always
be able to see who is reciprocating back to you.
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Do you
link me to my competitors?
We look for complementary sites that serve your
market and appear on the search engines under your keywords of choice.
Sometimes that can be a competitor, but if their PR is high and
they are willing to link back, this can be a great advantage. You
can always decline a link partner.
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Do you
link me to FFAs or “Link Farms”?
NEVER.
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How long
will it take you to complete my link popularity campaign?
We will require up to 30 business days to complete
your campaign from the date it is scheduled. After the 30 business
days, we require up to 5 months to guarantee your reciprocal links.
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Is it
important to host a reciprocal link page on my site?
Yes. Most sites expect you to offer a reciprocal
link in return. Your links page must link from a primary page on
your site. This is usually the home page or index page. Your link
partners will be expecting this as a requirement.
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What
makes you different than other services?
We get results! There are many companies out there
that profess they are the best. However, do they show you who is
linking back to you? Are the links back to you quality links or
links from a links farm? Are the links there one day and gone in
two weeks? They may be cheap, but do you get the results you bargained
for? Making sure that your links campaign is done right can be frustrating.
If you have to police the company that is suppose to be doing the
job for you, then you might as well be doing it yourself.
Remember, that most link partners will not link
back to you unless you have a decent PR. Knowing how to increase
PR works for you. That is what we are good at. Also, we already
have a good base of link partners who work with us. Many of them
have high PR with Google already. This can definitely be an advantage.
If you want to improve your rankings, then it is
crucial that it be done right!
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How Much
Does It Cost?
Our fees are as follows:
25 links: $1000
50 links: $1750
75 links: $2475
100 links: $3000
Links
Manager: $20 per month (required)
Links
Manager page design integration: (call for quote)
Maintenance: $150 per month (optional)
Site Map Creation: (call for quote)
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How do
I order your services?
Simply contact
us by email, phone or fax with your project.
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