hats.com says "Hats off to Constant Contact®!"

In just 12 short months, fledgling headwear e-tailer, hats.com, has earned a great reputation thanks to its world-class selection of hats and outstanding customer service. hats.com's easy-to-navigate website in combination with their professional photography and expertly written product descriptions are designed to allow shoppers to experience each hat even before they put it on.

hats.com uses Constant Contact to grow and manage their sizeable house list, and to create and deliver targeted, professional email promotions that dramatically impact their website traffic and sales.

"With each email promotion we send out, we see a 30-50% increase in site traffic and sales for at least a week after the delivery date."

Knowing the value of its growing list of satisfied buyers, hats.com develops relationships with its customers by reaching out to its house list with targeted email promotions once or twice per month. The regularly scheduled campaigns include both promotions on specific items, and incentives encouraging member registration on the website. "Having the ability to use Constant Contact to send e-mails and target our lists by interest category, we are beginning to see repeat buyers. Our customers are remaining loyal to hats.com."

"Constant Contact has allowed us to utilize an extremely cost effective method of reaching our customers."

Hat's.com tried other email marketing solutions, but found that Constant Contact was the one product that best met their needs in terms of both price, and functionality. "Other systems we looked at were expensive and didn't have much more to offer. And, with Constant Contact, we're able to send out as much email as we want, as often as we want. Using Constant Contact pays for itself over and over."

"The system is so easy to use. You don't need to have any HTML skills. Type in your information, copy and paste your links and off you go."

hats.com takes advantage of Constant Contact's variety of professional templates designed to mak campaign creation even easier. "Once we decide what our next e-mail campaign will consist of, we simply pick the template that would best suit our promotion, plug the information and it's done. We can set up and send a campaign in under 30 minutes."

"Tech support is fantastic."

Constant Contact's highly qualified and personable support team is available via telephone and email. "Anytime I call, my questions are answered promptly without a fuss."

"Constant Contact is a great service and one I have recommend to other businesses."

Constant Contact relies on focus groups and feedback from users like hats.com to help develop the service and improve its usability on a consistent basis. "It's great that Constant Contact continues to add new features to their service because it makes it even easier to work with our email campaigns."

Click here to see a hats.com promotion and for tips on how to make your campaigns more successful.