|
Strategic planning is a powerful tool for setting priorities and making
informed decisions about the future. But simply having a Strategic Plan
is not enough. To meet strategic goals, organizations also need a mechanism
to assess progress and help adjust course from time to time. Thus, a successful,
results-driven Strategic Plan will include three essential elements:
- Developing a common vision about where you want to go;
- Developing a performance measurement system to assess where
your operating unit/organization is right now and to measure progress
over time;
- Determining how to achieve the vision through activity planning.
|
USAID Strategic Objective (SO) Teams shape their
vision during the strategic planning process, either in Missions or Washington-based
Operating Units. This process both informs and is informed by broader
Agency strategic planning. The strategic planning process must include
the participation of customer representatives, stakeholders, and Development
Partners. Participation helps ensure development problems and opportunities
are adequately identified and analyzed and that informed choices are made
about the proposed results. In the case of public-private alliances, planning
requires joint definition of problem solving by all partners and an explicit
agreement among development partners to share resources, risks, and results
in the pursuit of an objective that can be better obtained through joint
effort. Participation is essential to ensuring the long-term sustainability
of assistance programs. In USAID planning occurs at four principal levels.
- First, at the Agency level, there is the Agency Strategic Plan
and Annual Performance Plan; together these documents describe
results and resources by Agency goals and country, regional, or
worldwide program objectives.
- Second, regional and sectoral planning takes place primarily
in Washington bureaus.
-
Third, Operating Unit Strategic Plans define multi-year objectives
(Strategic and Special) that specify how Agency goals will be
pursued in a specific country, region, or sector.
- Fourth, Operating Units and their SO Teams plan individual activities
that will realize these results, typically through transfer of
program funds to implementing entities. Activity planning focuses
heavily on the definition of outputs, the types of institutions
that will achieve these outputs, and the acquisition and assistance
instruments that formalize the relationship between USAID and
the implementing entities that receive USAID funding.
|
Development Partners have their own organizational Strategic Plans, mission
statements, goals and objectives. These will not always match those of
USAID or any other individual donor. Nevertheless, in the process of mutual
consultation between USAID and Development Partners there will often be
a convergence of objectives representing a shared commitment to a customer-focused,
results-oriented program that will contribute to sustainable development
and the achievement of the Agency's goals. This common ground underlies
results-oriented assistance. The challenge is to seek mutually desirable
alignment of objectives and mechanisms for "managing for results" between
USAID and Development Partners. For example, does the partner organization's
Strategic Plan align with a Mission's or Washington-based operating unit's
Strategic Plan? Alignment does not mean that the two must coincide one
hundred percent: only that there is broad agreement on certain fundamentals
in a particular case -- shared vision, results orientation, customer-focus
and accountability for achieving shared performance targets or goals.
The chart below depicts this relationship:
Relationship between Development Partners and USAID Operating Units
in Planning Results-Oriented Assistance
| DEVELOPMENT PARTNER |
 |
USAID MISSIONS AND OPERATING UNITS |
 |
AGENCY |
| Organizational Strategic Plan |
 |
Country Strategic Plan Operating Unit Strategic Plan |
 |
USAID's Strategic Plan (revised 2000) |
| Activities/Results Frameworks (results partly funded
by USAID) |
 |
Results Framework |
 |
Agency Strategic Framework |
| Performance Monitoring and Evaluation Plan |
 |
Performance Management Plan |
 |
Annual Budget Submission, Annual Performance Plan and Congressional
Presentation |
| Organization's results that could be incorporated in
the Annual Report |
 |
Annual Report |
 |
Annual Performance Accountability Report |
Steps in planning results-oriented assistance instruments
Results-oriented assistance is based on participatory strategic planning.
To plan results-oriented assistance instruments follow these four simple
steps:
|
STEP 1: Begin by clearly defining the problem.
STEP 2: Develop a results-oriented program description.
STEP 3: Establish a system for monitoring and evaluating
performance and for reporting, using, and sharing performance information.
STEP 4: Agree upon responsibilities for performance.
|
| STEP 1: Begin by clearly defining the problem. |
Analyze the critical factors and assumptions underlying the plan.
Required analyses include:
- environmental analysis (impact upon biodiversity and tropical forestry);
- conflict vulnerability analysis (potential for conflict that might
affect the plan and activities); and
- gender analysis (how will gender relations affect the achievement
of sustainable results, and how will proposed results affect the relative
status of men and women).
Describe your customers' participation in planning, achieving, and measuring
and evaluating results. Since the intended results directly affect the
condition of a customer or the host country, it is imperative that customers
participate in defining what are those changes.
| STEP 2: Develop a results-oriented program description. |
Align each proposed activity (an action to help achieve a program
result or set of results, or to support the functioning of the Agency
or one of its operating units) with the Agency's Strategic Plans and performance
goals.
-
Begin with a clear understanding of the Agency's goals, Agency Objectives,
and Agency Pillars. Pillars refer to USAID's sector Bureaus that provide
leadership and innovation in their respective fields - Economic Growth,
Agriculture and Trade; Global Health; and Democracy, Conflict, and
Humanitarian Assistance - and to the Global Development Alliance,
the Agency's basic business model of working with traditional and
non-traditional development partners in public-private alliances based
on shared goals and resources.
- Identify the Agency Goal(s) and Strategic Objective(s) and Agency
Pillars a proposed activity will help achieve.
| Agency Program Goal 1: |
Broad-based economic growth and agricultural development
encouraged |
| Agency Program Goal 2: |
Democracy and good governance strengthened |
| Agency Program Goal 3: |
Human capacity built through education and training |
| Agency Program Goal 4: |
World population stabilized and human health protected
|
| Agency Program Goal 5: |
The world's environment protected for long-term sustainability
|
| Agency Program Goal 6: |
Lives saved, suffering associated with natural or man-made
disasters reduced, and conditions for political and/or economic development
re-established. |
- Identify the Strategic Objective(s) or Intermediate Result(s) (of
the Mission or Operating Unit) a proposed activity will help achieve.
USAID Mission and Washington based operating unit annual reports
and their associated results frameworks may be accessed at http://www.dec.org/partners/ardb/.
Define the specific, appropriate, and realistic results (changes in
the condition of a customer or changes in the host country condition
that affects a customer) to be achieved.
-
Describe the different levels of results--at the output level, the
outcome level, the sub-Intermediate Results and Intermediate Results
levels, and, if appropriate, results at the Strategic Objective level.
-
Describe whether each set of results works in conjunction with one
or more other results and whether any sets of results have a cause-and-effect
relationship.
-
Describe quantitative and qualitative measures to assess whether
results have been achieved.
-
Explain the basis for determining that the results are within the
operating unit's or Development Partner's manageable interest or span
of influence and resources. In most cases, results at the output level
will be within the direct control of a Development Partner using resources
provided. It may take many outputs from several activities over a
period of time to create measurable impact at an IR or SO level. Describe
strategies and processes believed necessary to ensure successful achievement
of results, without over-prescriptive detail that might limit a partner's
ability to respond to changing circumstances during implementation.
-
Describe operational processes, skills and technologies, and human,
capital, information and other resources that are necessary to achieve
the level of results. (For USAID, avoid being overly prescriptive
and input-oriented as this can actually impede program success and
flexibility.)
-
Outline the process for assigning responsibility among Strategic
Objective Team members. Identify external and uncontrollable factors
that could significantly affect the achievement of the goal and objectives.
-
Assess the likelihood and potential impact of key factors, such as
political, economic, demographic, social or environmental that could
facilitate or constrain achievement of the results.
-
Describe how external factors will be monitored, what attempts will
be made to mitigate potential negative effects and build on potential
positive effects, and what types of adjustments may be necessary.
-
Discuss the nature and extent of participation of customers, stakeholders,
and other Development Partners needed to ensure achievement of results.
Describe customer needs analysis, appraisals, evaluations, and other
methodologies used in formulating results to be achieved.
-
Identify customer/stakeholder analysis, evaluations, appraisals,
and other sources used.
-
Describe stakeholder and customer participation in defining results.
-
State how coordination will be maintained among all actors.
-
Summarize the plan for monitoring and evaluating performance.
| STEP 3: Establish a system for monitoring and evaluating
performance and for reporting, using, and sharing performance information. |
| In contrast to the traditional monitoring and evaluation of
"inputs and outputs" or "project outcomes", the emphasis of performance
measurement is on results and on analyzing information to learn, re-plan,
and improve performance. |
DEFINITIONS: Automated Directive System (ADS)
PERFORMANCE INDICATOR: A particular characteristic or dimension
used to measure intended changes defined by a results framework. Performance
indicators are used to observe progress and to measure actual results
compared to expected results. Performance indicators help answer how or
if an Operating Unit or SO Team is progressing towards its objective,
rather than why such progress is or is not being made. (Chapters 200-203)
PERFORMANCE BASELINE: The value of a performance indicator prior to the
implementation of USAID-supported activities that contribute to the achievement
of the relevant result. (Chapters 200-203)
PERFORMANCE TARGETS: Specific, planned level of result to be achieved
within an explicit timeframe. (Chapters 200- 203)
Establish Performance Indicators (measures).
- Identify a performance indicator, expressed as a tangible, measurable
objective against which actual achievement can be compared for each
result.
- Identify a baseline and then define a performance target (variously
referred to as performance goal, performance standard, performance measure)
for each indicator.
- Plan to measure performance against targets or goals at various levels
of results -- output, outcome, sub-IR, IR, and SO.
- Link each indicator and corresponding data requirements to the applicable
Strategic Plan.
- For tips and examples see CDIE's
Establishing Performance Targets (PDF 39KB).
Establish Performance monitoring and evaluation plan for gathering
and analyzing data.
- Define the unit of measure for each result. Provide enough detail
to ensure that different people at different times, given the task of
collecting data for a given indicator, would collect identical types
of data.
- Identify the data source for each performance indicator. Data sources
may include government departments, international organizations, other
donors, NGOs, USAID offices, or activity implementing agencies. Be as
specific about the source as possible, so the same source can be used
routinely.
- Specify the method or approach to data collection for each indicator.
- Gather comparable data periodically to measure progress.
- Assign responsibility to a particular office, team or individual for
the timely acquisition of data from data sources.
- Plan the analysis of performance data for individual indicators or
groups of related indicators. Identify data analysis techniques and
data presentation formats to be used.
- Plan any complementary evaluation efforts.
- Estimate roughly the costs to the operating unit of collecting, analyzing,
and reporting performance data for a set of performance measures. Identify
the source of funds. (Please note: Experience has shown that 3 to 10
percent of the total program resources should be allocated for performance
management, but special circumstances may make it necessary to deviate
from this range. Efforts should be made to keep the system cost-effective
and to integrate USAID and partner efforts.
Establish a plan for reporting, using, and sharing performance information.
- Plan to use performance information to adapt and improve the performance,
effectiveness, and design of existing development assistance activities.
· Revise Agency or operating unit strategies where necessary.
- Plan new Strategic Objectives, Intermediate Results and activities.
- Inform decisions whether to alter or abandon Agency program strategies,
Strategic Objectives or activities that are not achieving intended results.
- Document findings on the impact of development assistance.
- Plan what evaluation efforts, if any, will be needed to complement
information from the performance monitoring system.
- Plan, schedule, and assign responsibilities for internal and external
reviews, briefings, and reports.
- Clarify what, how and when management decisions will consider performance
information.
- Share performance information with partners and customers, in order
to mobilize the knowledge and experience of key stakeholders to identify
ways to improve results.
Check these out for further detailed information on:
| STEP 4: Agree upon responsibilities for performance. |
|
Empowered individuals/teams/offices/organizations
meet or exceed performance goals when they have authority to make
decisions and solve problems related to the results for which they
are accountable. NPR Best-in-Class Practice
|
Plan roles and responsibilities for achieving results
USAID uses grants and cooperative agreements in partnership relationships.
These assistance instruments are not intended for use in cases where USAID
seeks to exercise detailed operational control. However, experience does
not indicate any correlation between such control and successful implementation
of results. Grants and cooperative agreements are not only absolutely
appropriate for achieving results, but they may in fact be superior vehicles
for this purpose in many cases.
A partnership involves mutual consultation and dialogue on major aspects
of the program. A basic aspect of program planning, which requires careful
thought at the outset, is determining appropriate roles and responsibilities
for both USAID and Development Partners.
Negotiate accountability for performance
How far up the hierarchy of results a Development Partner is held accountable
for performance depends on a variety of factors: amount of resources,
timetable, their span of influence over other Development Partners and
the Host Country Government, and the gap between where things are and
where things ought to be. Allocating responsibility to a Development Partner
for achievement of results at the Intermediate Result or Strategic Objective
level raises important issues about whether such results are within the
partner's manageable interest. Although SO/IR level responsibility might
be negotiated in an individual case (e.g., in a very small Mission or
non-presence country), this is not currently common practice. Rather,
SO-level results responsibility is more appropriately assigned to USAID.
The following table shows the different levels of results and the need
for a baseline and performance target for each result, as well as the
locus of accountability for performance. Note that entries in the third
column depend upon the dialogue that has occurred between USAID and the
Development Partner regarding the appropriate level of responsibility
each has for achieving results.
|
Level of Result
|
Performance Measure or Indicator
|
Accountability for performance?
|
| Agency Goal |
Baseline Performance Target |
Agency |
| Agency Objectives |
Baseline Performance Target |
Agency |
| Mission/Operating Unit Strategic Objective |
Performance Target |
Mission and/or Washington-based Operating Unit - SO Teams |
| Intermediate Result(s) |
Baseline Performance Target |
Development Partner(s)and/or USAID, as appropriate |
| Outcome(s) |
Baseline Performance Target |
Development Partner(s)and/or USAID, as appropriate |
| Output(s) |
Baseline Performance Target |
Development Partner(s) |
| Activities, strategies, processes |
Baseline Performance Target |
Development Partner(s) |
Plan for flexible adjustments
Keep in mind that a wide variety of external factors can affect achievement
of specific results and performance targets. For example, changes in political,
social, economic, or other circumstances or types of external events,
may occur. These events may render previous assumptions invalid, or performance
as originally intended impossible or impracticable. The challenge for
USAID and its Development Partners--as partners--is to work together,
in an open and transparent way, to figure why results are not being achieved
and to make the appropriate program adjustments in a timely manner. In
cases in which the results to be achieved are in fact within the manageable
interest of the partner but are not achieved, remedies are available.
(See Monitoring and Evaluating Performance.)
|