Dr. Barry Sears is the author and creator of the world famous "Zone Diet" a revolutionary approach to eating. Since then Dr Sears has expanded the potential of the Zone by adding the omega-3 fatty acids that played a major part in human diet until recent times. Pharmaceutical grade fish oil has become an essential component of the Zone diet. In The Omega Rx Zone, Dr. Sears alters how we think about optimal health in general -- and in the process allows us to reach our full genetic potential as human beings. Drawing upon his own research as well as recently published studies, he shows how a revolutionary new technological advance in fish oil manufacturing, never before available to the general public, may be the magic bullet.

So how is this new generation of fish oil different from yesterday's dreaded cod liver oil? As Dr. Sears explains, the fish oil doled out by our grandmothers and currently sold at health-food stores has never been pure enough to be used in the quantities it takes to feel its potential benefits. The new highly purified fish oil is more concentrated, free of dangerous toxins, and has been clinically tested with encouraging results.

The OmegaRx Zone is a groundbreaking dietary program coupled with guidelines for supplementation using this highly purified fish oil that allows us to fine-tune our minds and bodies to reach the full potential of the Zone. With his solid research, practical advice, and infectious enthusiasm, Dr. Sears continues the evolution of his Zone technology that will enable everyone to reach his or her maximum genetic potential for optimal health and vitality for life.

Dr. Barry Sears is a leading authority in the field of drug delivery systems and dietary control of hormonal response.  He holds thirteen U.S. patents in this field of medicine. Dr. Sears began the research that led to the development of the Zone Diet for a very selfish reason: he wanted to do what he could to support his heart.  All the males on his father's side of the family died of heart disease in their early 50's. After earning his Ph.D. at Indiana University and doing post-doctoral work at the University of Virginia, Dr. Sears was a researcher at Boston University and MIT before forming his own biotechnology company.

In 1995, he wrote The Zone, which became a number-one New York Times best-seller and led to a revolution in nutritional thinking. Since that time, he has authored many Zone related books such as Mastering the Zone, Zone-Perfect Meals in Minutes, Zone Food Blocks, A Week in the Zone, The Anti-Aging Zone, The Top 100 Zone Foods, The Soy Zone and his new ground breaking book called The OmegaRx Zone.  His books have sold more than four million copies and have been translated into twenty-two languages in forty countries.