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Companies relying on enterprise and e-commerce applications to run their businesses require a comprehensive range of technology and professional service offerings to ensure the successful development, integration and delivery of those applications to end users.
Compuware builds partnerships with top technology firms, consultants, systems integrators, application companies, resellers and distributors. The goal of these partnerships is to strengthen our ability to meet our customers' business and technology needs. Through partnerships we extend our product and service capabilities to ensure successful development, deployment and distribution of application solutions.
The Compuware Business Partner Program consists of the following types of relationships:
Channel Partners
Compuware develops sales-based partnerships with organizations around the world. This enables Compuware to inform more companies about our award-winning solutions, assist partners in expanding their offerings and increase the market presence of Compuware solutions. For no membership fee, companies can partner with Compuware in the following ways:
- Consultants and Systems Integrators incorporate Compuware solutions into their offerings to better serve their customers' needs.
- Resellers and Distributors buy Compuware products and services at discounted prices and pass the savings to their customers to generate new incremental revenue.
- Application Companies develop industry-focused application packages using Compuware technology as the development and deployment environment.
Technology Partners
Compuware develops various relationships with industry-leading technology firms. The goal of these partnerships is to ensure that Compuware products are compatible with industry technologies. This is accomplished through alliance program memberships, early access to new product offerings, beta program involvement and ongoing technology exchanges. Many technology partners extend these partnerships to include sales-related activities, such as referral and reseller relationships. This enables our technology partners to expand their offerings to the market and more effectively meet their customers' needs.
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