Repeat Visitors Bring More Web Traffic
A Web Hosting Article Contributed by Frances Rhea
Designing for Repeat Users Will Bring More Web Site Traffic
Obtaining repeat visitors will bring more Web traffic to your site. Repeat visitors are a key element to the long term success of your Web site. By incorporating some simple tactics into your Web site design, you will be able to draw your visitors back and gain more Web traffic. Also a happy visitor will tell others about your Web site and also provide more traffic in that manner.
If you do not think your visitors are returning, it does not necessarily mean it is time to panic and redesign your site. It is time to add more, better, and different content to your Web site.
Reasons to Return for More Web Traffic
Web sites diverse in their purposes and nature. This makes it difficult to have one method you can utilize to increase your repeat Web traffic. Most sites will benefit by using some of the following methods.
Newsletters can bring repeat Web traffic on a regular basis. It does not have to be long, just interesting. If you get your visitors to sign up for a newsletter you can tell them about new additions to your site and they will return to see the new content.
A BBS Forum needs some Web traffic already established to work well. You will need to start the forum with a few good starter messages. If your subject matter is helpful to your visitors, your Web site traffic will increase by visitors returning to read the responses to their inquiries.
Polls and Voting are a quick and easy way to get your visitors opinions. Sometimes visitors will return time and time again to see the results.
ICQ interaction can bring more Web traffic. If you belong to this form of communication, put your ICQ number on several pages of your Web site. There is something about instant contact that visitors like. You might find that you are having lots of your visitors contacting you asking questions. So much so that you might not have time to get much work done. While you are chatting with these visitors, you can trace their path through the logs. Do not be surprised to find that most of the people you are chatting with will have viewed numerous pages on your Web site.
ICQ is not the only program that works this way. AOL, MSN, Excite, Yahoo and several other companies offer this type of chat software. Although I do not recommend using all of them, using one on your site can bring a wealth of Web site traffic.
Tell a friend scripts can help bring much needed referrals. If your visitors like your Web site enough, they will be happy to send their friends and family to your site. Make the process as simple so they can refer any page they want instead of just the main page.
Conclusion for Repeat Web Traffic
Gaining new Web traffic is important, but keeping your current visitors returning for more will make your site successful.
