Starting in 1996, Alexa Internet has been donating their crawl data to the Internet Archive. Flowing in every day, these data are added to the Wayback Machine after an embargo period.
complete
communications plan
The complete communications plan provides full-scale
online and print solutions for all your marketing
requirements. The package includes everything from
corporate identity and branding to web design and
development to email marketing and to search engine
optimization and internet marketing.
4AM Group provides a full
service complete communications solution to expand
your marketing reach..
The Plan
($9250 CAD | $7950 USD)
Corporate
Branding Corporate branding and
identity development are one of the most important
investments a company can make. A brand is a
proprietary visual, emotional, and cultural
image surrounding a company or its products
and should be implemented through to the corporate
logo, business cards, stationary and other online
and marketing intiatives.
Corporate Logo
Stationary Package
• Business cards
• Letterhead
• Envelopes
• Address Labels
Includes:
• Two (2) concept designs (creative
directions)
• Two (2) rounds of amendments
• Implementation design, art direction,
interim proofs, production supervision
• Print-ready and web-ready final
artwork
• CD ROM containing final artwork
in digital format
Web Design and Development A well-planned, designed
and developed website based on unique and dynamic
creatives is essential in today's marketplace.
A balance of functionality, ease of updating,
information and interaction are crucial in finding
new business leads and developing long-term
relationships.
Consultation • Web
site and marketing requirements gathering • Written
web design project proposal • Website
consultation throughout project life cycle
Web Design • Website
creative composites and direction (2) • Up
to two (2) rounds of changes to web design
creative
Website Development • Development
of 10-page HTML web site • Up
to one (1) round of changes to text copy • Incorporation
of an online contact form • Uploading
of web site to hosting server
Search Engine Optimization and Internet
Marketing Permission email marketing
is an integral part of an effective internet
marketing strategy. While being targeted, measurable
and effective, and at half the cost of traditional
direct marketing efforts, e-marketing campaigns
have provided a form of communication that many
companies are now adding to their marketing
initiatives.
Research
• Detailed analysis on competitor
search engine positioning
• Analysis of competitor search engine
strategies
Website Optimization • Optimize
3 website pages with client suggested
keywords. • Optimization
of page titles, filenames, meta tags,
descriptions and alt tags in accordance
to
the new search engine regulations • Creation
of a sitemap
Copywriting • Suggest
changes to content to match keywords. • Development
of search engine friendly copy for the
2 pages based on existing copy •
Please note that copy editing and
copy writing services are subject to additional
costs.
Website Submission and
Promotion • Submit
website to directories each month for
a period of one year • Submit
website to the free search engines each
month for a period of one year
Cross-Linking Strategy • Creation of
a links page • Identify
potential web directories to promote website
• Request the directories to list
the client website
• Creation of a long-term cross-linking
campaign for continued cross promotion
Reports • Quarterly
search engine ranking report based on
optimized keywords.
Other Advertising
and Marketing Strategies
• Introduction to pay-per-click
advertising
• Introduction to affiliate marketing
Email Marketing Permission email marketing
is an integral part of an effective internet
marketing strategy. While being targeted, measurable
and effective, and at half the cost of traditional
direct marketing efforts, e-marketing campaigns
have provided a form of communication that many
companies are now adding to their marketing
initiatives.
Mailing List Setup • Sign-up
form on the Home Page of your website.
• Setup of an email marketing mailing
list account on the 4AM Group database
server.
• Migration of existing email mailing
list into your account.
Email Campaign Development
• Email campaign development
• Email marketing consultation
• Written action plan.
Newsletter Creative Design
• Unique custom creative design
template based on corporate branding.
• The template can be used for corporate,
special deals, coupon and news mail-outs.
Training
• Two (2) hours of on-site training
on how to update newsletter templates
for future mail-outs.
• Templates can be updated through
the email marketing online system by any
staff member.
Mail-Outs
• Two (2) mail-outs on the Managed
Plan
• Managed Plan covers the following
4AM services: copy migration, image resampling,
image
migration, testing, review
and send-out.
Online access to Email
Campaign Statistics
• 4AM will provide secure access
to the email marketing database server
24/7.
• Ability to access subscriber list
at anytime including exporting lists for
other marketing efforts.
• Email campaign statistics will
be available after each mailing and will
show the effectiveness of
the marketing campaign.
Email Campaign Review
• 4AM Group will conduct an email
campaign review to discuss the effectiveness
of the internet marketing
efforts and provide additional email marketing
advice for future campaigns
contact us today
If you have any questions regarding 4AM Group’s
web design and development solutions, please don’t
hesitate to contact us. Find our more about our web
design services by completing this online form.
4AM Group developed a website for
Storied Places owners. Information contained within the
site includes reservation booking forms, personal account
information, interactive Flash, message board, online
chat system, live weather reports and more.
4AM delivered an exciting corporate
website for Eaglequest Golf, one of the largest golf management
firms in North America. The new site includes rebranding,
company & facilities management info, golf course
locations and an area for reward club members.
.gif){kind=spacer}
Call
us toll free at 1.877.4AM.8811 
