Upcoming conferences on search engine marketing:
• Feb 28 - March 3, 2005 New York, NY
• April 12 - 13, 2005 Munich, Germany
• April 20 - 21, 2005 Tokyo, Japan
• May 4 - 5, 2005 Toronto, Canada
• June 1 - 2, 2005 London, England
• August 8 - 11, 2005 San Jose, CA
• October 26 - 27, 2005 Stockholm, Sweden
• December 4 - 7, 2005 Chicago, IL
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Online Search Industry Research
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Search Engine Watch publisher Jupitermedia offers research reports and briefing papers on various topics about search engines.
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Search Engine Forums Spotlight February 04, 2005 - Links to the week's topics from search engine forums across the web: Yahoo Testing Contextual Search Tool - MSN Launches Search Engine - Turning AdWords On/Off - Does Adsense Help With Link Building? - Hand Coding vs. HTML Editors, and more. Yahoo Offers New Y!Q Contextual Search Tool February 03, 2005 - Yahoo has rolled out a nifty new tool that lets you use content you're viewing as the basis of a search query, providing results that are difficult to get otherwise without using advanced search commands. Meet the Local Search Engines February 02, 2005 - Local search has been hot over the past year, with the major search engines jostling for eyeballs, offering new features for both searchers and advertisers alike. The Search Engine Report - Number 99 February 01, 2005 - Search Engine Watch editor Danny Sullivan recaps top search engine stories from January 2005. MSN Search Officially Switches To Its Own Technology February 01, 2005 - Nearly two years after announcing it would develop its own search technology, MSN Search began feeding the general public results found through its own internally developed search engine. Search Engine Forums Spotlight January 31, 2005 - Links to the week's topics from search engine forums across the web: Google to Open Up API to AdWords Customers - AOL Expands Advertising Opportunities for Local Businesses - Google Adds Video Search - Google Loses Trademark Dispute In France - Google's Supplemental Index - Google Now Allows More Than 10 Words Per Query, and more. AlmondNet Debuts "Post-Search" Search Behavioral Ad Network January 27, 2005 - AlmondNet is unveiling a new program today to deliver advertising across the web targeted to the topics someone has searched on recently, including queries done on major search engines such as Google and Yahoo. Amazon's A9 Launches Visual Yellow Pages January 27, 2005 - A9's new nationwide yellow pages directory comes with a twist—thumbnail images of business storefronts that let you take a virtual walk through the streets of 10 major U.S. cities. The Power of Virtual Search Engine Marketing January 26, 2005 - Outsourcing has hit virtually every industry, and now it has become a vital strategy for search engine marketing firms that not long ago insisted on attending to every detail. Here's how the trend is playing out. Yahoo & Google Do Video Search January 25, 2005 - Google has unveiled a new Google Video service today, while Yahoo positioned its own Yahoo Video service on its home page plus announced some new features. Integrating Search with Other Marketing January 25, 2005 - Search marketing is still 'stand-alone,' existing largely outside of the traditional marketing mix, but this must change, to address the needs of consumers who are increasingly turning to search to make all types of buying decisions.
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