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Cavalletta, the
online shop for beautiful things from Italy, is privately owned
and operated from its headquarters in Minnesota.
At Cavalletta shoppers find a very special collection of home
decorative accessories and gifts — unique objects handmade in
Italy by Italian artisans and imported by Cavalletta. They advocate the
notions of quality, skill and tradition. When it came time to
build the web store, Cavalletta invested in the same quality of craftsmanship with StoreFront, talented designers and
experienced developers.
"I like the idea
of using an established shopping and check-out process that
users readily recognize and intuitively know how to use," owner
Sarah Brown said. "It was also critical to my business that
StoreFront be configured so as to allow my web
designer/developer to customize its look and feel consistent
with the Cavalletta identity."
Site design was
provided by Clinton Alexander, owner of a business by the same
name which provides design solutions. Practically Dutch
provided the development services and specializes in eCommerce, web and identity
design for businesses.
Brown praised StoreFront rich feature set and extensive but
easy-to-use online merchant
management tools.
"StoreFront 6
offered functionality that I consider critical to my business,
such as multiple ship to addresses,
gift wrapping, email product information to a friend and more," Brown
said. "The StoreFront web-based catalog content management tool
is easy to use and puts me very much in control as business owner and manager." |
