Internet Glossary - S
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
Search Engine
A Web site that employs bots (spiders, robots, crawlers) to search the
Web. Search engines take the information gathered by its robots and use
it to create a searchable index of the Internet. There are many different
web search engines that you can use to do a search. Some of the most popular
ones are Google, AltaVista, AllTheWeb and Excite.
SEO
Abbreviation for Search Engine Optimization. Process of improving the
positioning of a Web page in search engines. Optimization may involve
design/layout changes, new text for meta tags, headlines and Web page
content.
SERP
Abbreviation for Search Engine Result Page.
Server
A computer which is used as the main source of interconnectivity for other
computers. All files, text, scripts and images for a given site are kept
on the site's server storage device (hard disk drive) and are downloaded
on demand.
Spam
Act of flooding the Internet with many copies of the same message, in
an attempt to force the message on people who would not otherwise choose
to receive it. Spam also can be the act of using any words, HTML code,
scripting, or programming on a web page that is not meant to benefit the
end user. Spam got its name from a Monty Python Flying Circus sketch where
a bunch of vikings kept repeating "Eggs, spam, spam, spam, bacon and spam."
Spider
A computer program that travels the Internet to locate web pages. It indexes
the documents in a database, which is then searched using a search engine.
Each search engine uses a spider to build its database.
Splash Page
An introductory page, implemented on some Web sites, that typically appears
only temporarily before taking the user to the site's home page. Splash
pages consist either of a large graphic image or a Flash animation, and
a link instructing visitors to "Enter" a web site, or a redirect to a
home page. Splash pages are widely considered annoying.
SSL
The Secure Sockets Layer (SSL) is a commonly-used protocol for managing
the security of a message transmission on the Internet. SSL works by using
a private key to encrypt data that's transferred over the SSL connection.
Many web sites use the SSL protocol to obtain confidential user information,
such as credit card numbers. By convention, web pages that require an
SSL connection start with https:// instead of http://.
Stop Words
These are words that an indexing program doesn't index. Usually stop words
include articles (a, an, the) and other common words that appear often.
Subdomain
Subdomain is a "domain within a domain". Subdomains are individual
web addresses built upon a pre-existing domain name, for example, support.yourdomain.com.
By definition, a subdomain should not have the prefix of "www".
With NumaTek
hosting account, you can create an unlimited number of subdomains
within your master domain.
Submission
The process of notifying search engines or directories about a website.
Every search engine or directory has a form to enable the submission of
websites, varying from a simple URL address (for a search engine), to
more detailed information (for a directory). Submissions may be made manually
or by using automated software, although the manual submission is more
effective for search engine placement.
