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Use our search engine promotion services
Each month, more than 27 million people in the U.S. use Yahoo News, Google News and other news search engines to find the latest information about a wide range of topics that interest them. When they conduct a news search, they often find relevant news releases along with articles from thousands of news sources.
The press as well as prospects are using news search engines
- 98% of journalists go online daily
- 92% for article research
- 81% to do searching
- 76% to find new sources, experts
- 73% to find press releases
On an average day, 68 million American adults go online
- 30% use a search engine to find information
- 27% get news
Sources: Middleberg/Ross Survey and Pew Internet and American Life Project |
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According to Neilsen/NetRatings, Yahoo News and Google News are now two of the top current events and global news destinations – in the same league as CNN, MSNBC, NYTimes.com, and washingtonpost.com. In fact, Yahoo News and Google News each have a unique audience that is comparable to such major search engines as AOL Search, Ask Jeeves, and Overture. If your company's marketing and promotion strategy includes the Internet, your news releases should be optimized for and distributed to the major news search engines.
The benefits of search engine promotion
Our search engine promotion services provide you with a number of benefits, including:
• Getting high keyword ranking for up to 30 days in Yahoo News, Google News, and other news search engines;
• Building relevant links that follow Google’s quality guidelines and Yahoo’s anti-spam policy;
• Increasing the number of visitors to your site from news search engines;
• Increasing the number of prospects who give you their email address, fill out an online form, or buy something on your site;
• Generating publicity as well as leads.
Click on “How search engine promotion works” for a detailed description of the process and a comprehensive list of features.
Getting access to search engine promotion experts
To help you get started, we offer you several options.
First, we have formed a strategic partnership with SEO-PR, which has been optimizing news releases for news search engines since March 2003. With offices in Boston and San Francisco, SEO-PR combines the public relations (PR) experience and search engine optimization (SEO) expertise that is needed to be successful. To contact SEO-PR, call Jamie O’Donnell at 415-643-8947 or email him at jamie.odonnell at seo-pr.com.
Second, we have a large and growing number of partners that offer search engine promotion services to their clients. Click on Search Engine Promotion Partners for an up-to-date list and thumbnail descriptions of each one. If you are interested in becoming one of our partners, click on Search Engine Promotion Partner Programs.
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