Overview
East Tennessee State University
has engaged in a variety of assessment methods and practices for
decades that were designed to facilitate improvement of programs and
services or to address external reporting and accountability
requirements. More recently, it is in the process of implementing a
comprehensive assessment program that is intended to provide a
systematic approach for all campus units to use in assessing their
effectiveness. In essence, the program incorporates use of unit
plans that focus assessment activities on a mission statement, unit
level goals that align with institutional goals, objectives,
assessment procedures, results, and use of results. The program was
designed to encompass the following characteristics:
·
The program provides information
that is meaningful for students. Students participate in a
variety of assessment activities, and the focus is to ensure that
these activities positively affect students and their needs or
expectations.
·
The
program focuses on assessing and improving programs and
services as opposed to individuals.
·
External controls such as academic
accreditation and program reviews will continue to be a major focus
of academic assessments, but emphasis will also be placed upon
achieving internal commitment to the assessment program by
all participating units.
·
The program is comprehensive
in that more than 160 academic, administrative, and support units
participate. While facilitating internal improvements of programs
and services, this single program is intended to serve a multitude
of both internal and external reporting and accountability
requirements.
·
The
program is integrated across all campus units as the
mechanism for aligning unit planning with institutional planning.
Furthermore, it is integrated as a critical component of the
planning, evaluation, and budgeting cycle and is the basis for
change and improvement. As a planned and regularly scheduled
activity shared by all units and communicated across various layers
of the organizational structure, it ensures cohesiveness in purpose
and direction.
·
The program is systematic.
All units are expected to apply the same data-driven assessment
philosophy and practices as they engage in assessment activities.
·
The
program is ongoing. Assessment is a never-ending process
that requires annual participation.
·
The program is decentralized.
Each unit determines and conducts most of its assessment activities.
·
The program is evolving.
Assessment activities allow flexibility and change in response to
changing or environmental needs, results of assessment activities,
and the identification of improvement opportunities.
·
The
program is unit or discipline-specific. Each unit or
academic discipline has a unique purpose and goals, which are
assessed separately from other units.
·
The program is cyclic.
Assessment activities occur in cycles, generally in response to
planning and resource requirements.
·
The program
involves use of multiple measures. Assessment activities may
require use of several methods, instruments, and measures to gauge
progress toward some intended outcomes.
·
The program
uses results of assessments as the means for making
improvements rather than as an end.
-
The program is supported by
personnel, training, and an easy-to-use electronic data base (TracDat).
This database is used to facilitate systematic data collection,
storage, and reporting. An Assessment Coordinator is housed in
the central administration who oversees and coordinates the
program.
Benefits
Expected from the Program
Though most
benefits of the program are at least implicit in the characteristics
described above, it may be helpful to focus on answers to specific
questions such as:
Why does
ETSU need a systematic assessment process?
A systematic
process will ensure that all units use the same assessment plan
components, definitions of terms, database, calendar used in the
assessment cycle, and reporting designs. This consistent and
unified approach will result in a better campus-wide understanding
of assessment and the database. Reports can easily be produced and
understood by internal and external audiences because all units will
use the same input formats. Strategic planning will be enhanced
through the availability of assessment data provided on a regular
cycle.
How does
the assessment program relate to planning, evaluation, and
budgeting?
As shown in
the attached schematic, strategic planning, evaluation, and
budgeting are linked. Planning is an ongoing process designed to
identify the direction the university and its units intend to follow
in accomplishing their mission and goals. Evaluation (assessment
program) is needed to determine progress toward attaining these
goals as well as to facilitate development of action plans and
corrective actions. Budgeting is needed to identify costs/other
resources needed to support implementation of planning and
evaluation activities.
How will
we know we are successful in implementing the program?
Success
Indicators:
-
Assessment plans will be well written and maintained by all
units.
-
Assessment data will be available in unit assessment plans, and
units will demonstrate how the data were used to make
improvements.
- There
will be evidence that significant resource allocations are based
on data provided through the assessment process.
-
Internal and external accountability reports will be met with
greater success because of participation in this systematic,
integrated process, and the demonstrated use of results.
-
Significant improvements in programs and services will be
evidenced and promoted.
- All
units will have effective assessment plans housed in an
electronic data base. Useable is defined as “demonstrating
evidence of facilitating ongoing planning and improvement of
expected outcomes, processes, or services through the use of
assessment results.”
How will
units benefit from the program?
The most
obvious benefits of the program are: (1) units will achieve a
better understanding of how to refine their assessment plan to
produce data that drive improvement and support resource decisions,
(2) units will incorporate assessment activities into their annual
calendar, (3) units will see a improvement in morale and teamwork
not only by involving their faculty/staff in planning but as result
of improvements stemming from the use of assessment data, and (4)
units will find that less effort is needed to prepare for
reaccreditations and program reviews and to meet a host of other
external reporting requirements as a result of their ongoing
participation in assessment activities.
How does
the electronic data base (TracDat) fit in all of this?
The focus of
the model is to facilitate the refinement and/or development of
effective assessment plans. Although the data base is critical to
the assessment program, it is not the emphasis. We have jumped that
hurdle through training provided as Phase I, and adequate
understanding has been demonstrated by a data base audit.
Participating units know that TracDat is the current data base into
which unit assessment plans will be housed electronically so that
they can easily produce a history of their progress to facilitate
improvements and to serve a multitude of purposes and audiences for
accountability using a variety of reporting designs.
What
kinds of reports will units be required to produce from assessment
data?
Most units
will find that many of their internal reporting needs are met by
simply hitting one keystroke. Currently, users of the assessment
data base can select from up to 11 report designs. The query
builder allows users to produce additional reports. The Office of
Institutional Effectiveness and Planning will assist campus units in
aggregating data and preparing summary reports that will meet
reporting needs for accreditation, program reviews, performance
funding, internal planning, and other external agencies.
Current Status of Assessment Plans
Currently,
approximately 150 units have developed assessment plans, and they
have entered them into the data base. However, like other
initiatives that involve use of new technologies, time will be
needed to achieve campus-wide success in developing effective
assessment plans and in achieving a better understanding of features
and capabilities of the data base. The key to improving
understanding is effective teaching and use of instructional
materials on assessment, continued training, and experience. Based
on a recent review by the Assessment Coordinator of progress that
has been made by units this year in the development and use of
assessment data for improvement, many units have a good
understanding of assessment and are positioned to move forward.
Most will profit from additional instruction and training.
Proposed Training Calendar by Unit
The
attached schedule for instruction and
training that will be provided between 2001 and 2005 is shown for
more than 190 units or programs. It lists each department by year,
along with appropriate program review/accreditation dates. The
intent was to schedule academic departments for training a year or
two in advance of their next program review or reaccreditation
visit. This proposed schedule will serve approximately 40 units or
programs each year. Some units may need to either advance or delay
their participation within this calendar and will be permitted to do
so.
Model Used to Refine Assessment
Plans
The
suggested model for units to use in refining their assessment plans
calls for use of a more deliberate approach in which individualized
instruction and training will be provided to selected units over the
next four years. It is especially important that priorities for
this assistance be given to academic units since they serve students
directly in the teaching and learning process. The basis for
determining these priorities was the calendar cycle of
accreditations and program reviews. Approximately 20 academic
units/programs have been selected each year to work closely with the
Assessment Coordinator, the Director of Outcomes Assessment, or the
Director of Institutional Effectiveness and Planning. It is further
anticipated that another 20 administrative and support units will
also receive this assistance. The intent and scope of this
assistance will be three-fold: (1) to assist units in preparing
effective assessment plans that serve internally in providing data
for improvements in teaching, learning, research, or service, (2) to
assist units in developing assessment activities for inclusion in
their plan that will lead to subsequent preparation of documents
needed for a program review, reaccreditations, or other external
accountability needs, and (3) train units how to use features of the
data base that will meet their unique needs. Additional details
regarding these three areas of assistance are provided below.
1.
Assistance Intended to Increase Understanding of Assessment and How
to Refine Plans That Will Produce Data Used Internally for
Improvement
This type of
assistance is recommended for most units and will be the primary
focus. However, several units have already developed effective
assessment plans intended primarily for internal use that will only
need to continue making needed refinements. Reports produced from
the data base demonstrate clearly that many academic and
administrative support units already understand how to develop
effective assessment plans. Units are expected to follow the lead
of these departments by taking advantage of individualized
instruction and training that will be provided. Instruction and
training in the form of intermittent meetings, appropriate handout
materials, and e-mail correspondence will be used to achieve the
results desired.
2. Assistance Intended for
Academic Units to Increase Understanding of How to Refine Plans That
Will Facilitate Preparation for Program Reviews and
Reaccreditations
The Office
of Outcomes Assessment maintains a calendar of scheduled program
reviews and reaccreditations. This calendar will be used to
determine the order in which academic departments are expected to
receive assistance in developing or refining their assessment
plans. Resources needed to conduct assessments will also be
addressed and resolved, as will issues involving data collection,
analysis, and reporting. Instruction and training will occur
through intermittent meetings, appropriate handout materials, and
e-mail correspondence. Follow-up meetings will be needed on an
ongoing basis to make any needed corrections and to ensure progress
and achievement.
3. Assistance Intended to
Increase Understanding of the Electronic Data Base by Tailoring
Training to the Needs of the Department
The
Assessment Coordinator will continue to provide training and
assistance through one-on-one meetings and periodic group training
provided in Gilbreath Hall. The focus will be upon exploring ways
to use the appropriate data base features that are most suited to
the needs of the unit. It is anticipated that several meetings may
be needed. While priority will be given to selected academic units,
the Assessment Coordinator will work closely with any department
head throughout the year to help them improve their understanding
and use of the data base. It is further anticipated that units will
provide some useful ideas that will be incorporated into new report
designs.
Major Components of an
Effective Assessment Plan
ETSU’s
Comprehensive Assessment Program requires campus-wide
participation. Each unit or cost center develops and maintains a
unit assessment plan. These assessment plans vary in accordance
with the unique stated purpose of each unit, but they contain the
same basic components. That is, each is derived from a unit
mission and goals. Underlying the goals are
carefully written objectives or intended outcomes
along with an explanation of methods or procedures
that will be used in conducting the assessment, an action plan
indicating intended use
of assessment results, actual
results or data obtained from the assessment, and an explanation
of how results were used (for improvement). Separate from
but linked to the model is a budget plan that identifies any
resources needed to meet objectives. Participating units will be
given one-on-one instruction and appropriate handout materials to
assist them in making refinements. It is anticipated that this
process, in conjunction with the kinds of assistance provided to
support program reviews and individualized assessment data base
training will require up to two months.
Steps
Used to Design/Refine an Assessment Plan
Update
the Mission. (TracDat – Mission)
The first
step in strategic planning is to update the unit’s mission statement
(will be available on the web profile and in TracDat). The mission
is the purpose and scope of the unit, and it describes the direction
or lays the foundation for developing goals and objectives.
Update
Goals and Objectives. (TracDat – Goals, Objectives)
The second
step is to update goals and objectives. Department goals focus the
direction of assessment activities to be conducted by the
department, while academic program goals are specific to a degree
program (will be available on the web profile and in TracDat).
Goals relate directly to the mission and describe the ends toward
which action is directed. Objectives describe actions that are
needed to achieve the goal. They usually contain an action verb and
are measurable, attainable, contain a performance standard, and
identify a time frame. Since multiple measures or indicators of
goal attainment are usually more effective than a single measure,
more than one objective is often used with each goal. Goals and
objectives are necessary for relating HOW to achieve the unit’s
purpose and IF it is being achieved.
Verify
Usefulness of Data. (TracDat – Feedback Loop)
The third
step is to determine that assessments are directed toward collecting
the kinds of data that are the most useful and pertain to the most
critical needs of the unit or program. For some units there will be
several (3-7) needs that might be considered equal in importance.
All faculty/staff in the unit should be engaged in determining these
needs and their priorities. For academic units especially, the most
critical needs will reasonably focus on intended program or learning
outcomes. This approach in an assessment model assures that
appropriate data are collected as opposed to data being used that
are simply available. Questions need to be asked such as: What are
we assessing? Are we assessing learning outcomes in the
major/minor, general education courses, graduate courses, or
performance outcomes/demonstrated skills, or
attitudes/beliefs/values? Are we conducting the assessments to
achieve desirable program outcomes, improve programs/courses, in
conjunction with a program review/reaccredidation, or an
accountability measure/productivity measure, or for process
improvement, sustained desired performance or achievement. How will
assessment data be used? e.g. internally, externally, curricular
revisions, or as a basis for requesting additional resources.
Determine
Assessment Methods and Procedures. (TracDat – Assessment Method)
The fourth
step is to identify and describe procedures to be used in conducting
the assessments. Some units may decide to include criteria for
success in their assessment procedures. Data collection and
analysis procedures are also included. At a minimum, units must
commit to completing at least one assessment during the first year
that will include data collection, analysis, preparation of results,
and demonstrating how results were used for improvement. Academic
units will be expected to address at least one student-learning
outcome in meeting this requirement. Ask questions such as: Who
will be asked to participate in the assessments? Will assessment
activities include new students, returning students, transfer
students, alumni, graduate students, employers, administrators or
faculty? Are appropriate assessment tools available, or will we
need to devise surveys, achievement tests, standardized tests,
portfolios, performance measures, focus groups, capstone courses,
unobtrusive measures, or capture anecdotal records? Should all
students in a class participate or only a random sample? Who will
analyze the data? What statistical package and procedures should be
used? Who will conduct the assessments? Who will prepare reports?
Are any costs involved? Do offices exist on campus that provide
services that involve assessment? Will the assessments be conducted
each semester, once a year, every two years, daily, end of the
semester, or prior to graduation?
Prepare
results. (TracDat – Observation)
The fifth
step is to prepare results of data analysis procedures. Results can
be quantitative or qualitative, e.g., statistics, ratios, rankings,
percentages, dichotomies, ratings, or counts.
Demonstrate How Results were Used. (TracDat – Remedy)
The sixth
step is to explain how assessment results were used, e.g., to make
an improvement, change the curriculum, change a process, meet or
satisfy an externally imposed standard, satisfy an accountability
measure, or meet a program review requirement.
Proposed
Assessment Calendar
Glossary of Terms
(Note: equivalent TracDat terms
are shown in parentheses)
Academic
Program Assessment -
evaluation of the performance and quality of credit-producing
programs leading to a degree or certificate.
Academic
Program Review –
internal and external evaluation of all academic programs on a
continuous five-year cycle.
Academic
Units – units that
offer credit-producing educational programs or certificates, such as
colleges and academic departments.
Accreditation –
external review by national, designated professional accrediting
bodies.
Actual
Outcomes
(Observations) – results that were actually achieved.
Administrative Units –
units that provide administrative or support services but do not
offer credit-producing degree programs.
Annual
Plan – one-year
institutional objectives and strategies which are expected to be
achieved so that priorities and timetables of the strategic plan can
be realized.
Assessment
– the systematic process of gathering, interpreting, and using
information to make improvements.
Assessment
Procedures (Assessment
Methods) – description of how the level of accomplishment of a
specific objective will be determined.
Criterion
for Success – specific
requirements of an assessment outcome needed to attain a
predetermined performance standard.
Effectiveness
Indicator – Indirect
measure, statistic, or metric, used to assess the extent to which a
unit is achieving its objectives.
Expected
Outcomes (Objectives)
– Desired results.
Goals
(Goals) – Compelling, clear statements of what the institution,
unit, or program intends to do.
Improvement
Plan – Remedy or
actions the unit will take if actual outcomes fall short of expected
outcomes.
Institutional
Effectiveness – a
qualitative indicator that the institution’s programs and services
are being provided in accordance with acceptable standards of
quality and efficiency.
Intended
Use of Results
(Feedback Loop) – description of how units plan to use the results
of assessments.
Mission
– (Mission) - expanded statement of purpose of the institution or
unit.
Objectives
(Objectives) – Intended outcomes toward which the institution
and its units are striving.
Program
Goals – statements of
what learners should know or be able to do at the completion of
their course of study.
Results
– Findings or what happened based on analysis of data.
Strategic
Plan – the long-range
iterative plan that guides and directs the efforts of the
institution toward achieving its goals.
Student
Learning Outcomes –
specific kinds of knowledge, skills, attitudes, or beliefs that
students are expected to demonstrate as a result of completing an
academic, instructional, or experience-based program.
Unit
Plan – one-year
objectives and assessment activities conducted by academic,
administrative, and support units which need to be achieved if the
Annual Plan is to be accomplished.
Use
of Results (Remedy) –
description of how assessment results were used.
Office of Institutional Effectiveness and
Planning
East Tennessee State University
Box 70716
Johnson City TN 37614
423.439.4236 (office)
423.439.4004 (fax)
Amy D. Goodson, Webmaster
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