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Instant Messaging
Instant messaging is a Web-based service that enables users to see whether other individuals are currently online and to send them a short message instantly through an online interface. A user can create their own list of other users who they wish to communicate or who they wish to be communicated with.
Where this used to be an Internet service providers tool for individual users, now companies are providing custom made packages - businesses are fast realising the benefit of its use.
Many community sites offer instant messaging services for their members. Indivuduals can invite one or several other members for an instant messaging session and discuss issues and interests in real time.
Some examples of how instant messaging is changing the world today.
• Enhancing student experience through interactive forums that enable students to communicate with other professors, outside of the classroom. There is also instant messaging software that provides real time translation in 17 languages. Thus enabling a multinational, multicultural lecture or Q&A; session.
• Increase in staff productivity and expenditure reduction on traditional communication methods (eg phone calls). Instant messaging, business to business, business to customer communications, and on conference calls.
• Instant interaction through real-time customer care results in increased sales revenue and decreased support expenses. Compared to traditional call centre activities, online Customer Care increases response time and lowers the cost of obtaining customer feedback.
Instant messaging enables you to instantly share intelligence with capture from your target audience.
Popular instant messaging services on the Internet include Yahoo! Messenger, MSN.net Messenger Service (Microsoft) and ICQ.
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