MachROI - Product Overview/Services

A Web Analytics Software or any other Web Statistics Software is generally very complicated for a common man to understand and use it. MachROI was built in with the provision that even a layman should be able to use the system efficiently to manage his web site traffic. Today leading marketers around the world identify the web as the most unique, powerful and suitable tool to build, brand and diversify revenues. The strategic service group of our web site traffic analysis software, is dedicated to maximize your online business performance. The company leverages cross-client experiences by effectively providing insights to customers’ behavior thus providing you with the most interactive information regarding the current trends to track, analyze and manage your Internet Marketing campaigns and its methodologies in the world market.

MachROI is mainly designed to assist clients in analyzing customer data from day-to-day operational usage into strategic initiatives with transforming impact. It understands the necessity of its different systems working securely through the Management Console via an intuitive user interface to manage marketing campaigns and website actions. Through its full range of diversified actions it is dedicated to make its clients measurably flourishing at the same time keeping flexibility to implement desired solutions based on clients needs. Regardless of whatever be our clients goals, we make it sure that the results are long-term in relation to theirs queries.

MachROI with its powerful web site traffic tracking and analysis services, will help you to track, analyze and optimize the performance levels of your online initiatives. With a broad range of offerings to make to our clients with our analytics and optimization services we are pretty sure to make you improve your return on investments - effortlessly.

MachROI offers unparallel accuracy through an easy to use ASP solution allowing you to efficiently manage customer relations, feedback, channeling, customer profiling and the ability to sense and respond. Below are some of the salient features of the product:

• Management Console : It is a secure web application that allows managing marketing campaigns and site actions. It also contains a reporting section.
• Marketing Campaigns : They correspond to the advertisement campaigns that are launched to promote websites for example an email campaign or a pay per click (PPC) search engine campaign or advertisement banner.
• Site Actions : It corresponds to the actions that the user performs when browsing on the site, for example Home Page visit, Newsletter subscription etc. Actions are associated with one or more page.