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Franchise
Description: Mainstream massage franchise business
Why
Massage Envy is
a great franchise business to own.
 From
its inception, the Massage Envy concept was designed to be a great
business to own. As a Massage Envy franchise owner, you’ll enjoy a
number of advantages, including:
A truly unique approach to massage
When you become a Massage Envy franchise owner, you are joining the
team that pioneered membership-based massage services. Massage Envy
is committed to maintaining its position as the innovative leader in
mainstream massage.
Innovative facility design
From exterior signage to facility design to décor specifications,
Massage Envy clinics are designed to provide a compelling image, an
inviting and functional environment and the highest degree of
operational efficiency at the lowest possible cost.
Attractive membership pricing
structure
Providing attractive membership pricing in exchange for an ongoing
monthly membership fee is one of the key innovations of the Massage
Envy concept. The membership fee and automatic payment structure is
designed to encourage ongoing member participation and visits, a
steadier, more predictable sales cycle and to reduce administration
time and billing time.
 Aggressive
Marketing Programs
The Massage Envy locations deploy energetic marketing programs
designed to attract first-time clients, to establish a strong
referral network and to encourage high client usage and retention.
Tactics include radio, TV, direct mail, print, public relations,
phone directory, word-of-mouth, in-store and email marketing
campaigns.
Fully computerized operations
While massage may be an ancient art, our massage clinic management
system is state-of-the-art. Massage Envy customized management
software helps coordinate all aspects of the business, from massage
room, therapist and employee scheduling to membership and sales
tracking to financial management and reporting.
Potential for reduced labor costs
Most massage therapists are independent contractors and are
responsible for their own tip reporting, federal, state and local
taxes, FICA and benefits. Having fewer employees can be a tremendous
advantage for massage clinic owners. Massage therapists appreciate
working at Massage Envy for what it does provide: pre-scheduled and
pre-sold massage clients, a professional work environment, oils,
linens and supplies and the camaraderie of other Massage Envy
therapists.
Multiple revenue opportunities
In addition to potential membership and core service fees, Massage
Envy franchise business clinics are designed to maximize sales through additional
potential revenue centers, including gift card/gift certificate
sales, retail sales of massage, aromatherapy and related products
and services such as in-home massage, on-site corporate massage
programs and special events opportunities.
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A helping
hand:
franchisee training and support
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Start-up Support
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Guidance in all phases of
the start-up process
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Site selection criteria and
review
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Off-the-shelf facility
design plans
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Guidance in recruiting
qualified
massage therapists
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Guidance in hiring and
training staff members
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Grand Opening promotion
planning
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Comprehensive Training
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Complete classroom training
program
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"Hands-on” field training
at an active location
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On-site training at your
facility (at opening)
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Use of confidential
training and reference manuals
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Marketing and sales
training
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Periodic refresher and
advanced training
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Ongoing field consultation
and training
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Exclusive Programs & Tools
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Use of the Massage Envy
name & logo
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Use of our customized
management software
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Access to confidential
systems, processes
and techniques
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Use of confidential
operations manual
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Promotion through corporate
website
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Marketing library of
promotional materials
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Negotiated pricing on
equipment, supplies
and services
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Ongoing Support
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Program enhancements and
updates
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Consultation with home
office staff and
field support
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Scheduled visits from field
support representatives
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Ongoing promotional and
sales ideas
and guidance
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New products and services
development
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System wide meetings and
workshops
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Massage Envy
Master, Multi-unit, and Single unit
Franchise Opportunities Are available now
in selected areas! |
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