Site Match
What is Site Match?
How does it work?
How long will it take before my results appear in Overture's Global search results?
What are the benefits of Site Match?
Can I get a refund if I choose to discontinue this service?
Are there any restrictions on the type of content that can be submitted?
How is the ranking of my page within Overture's search results determined?
If I make changes to my web page, when will the changes appear in the Overture's search results?
How long will my web sites pages remain in the Overture Global Index?
What is URL normalization and why is it done?
What happens to URLs if customers choose not to renew their subscription at the end of 12 months?
What happens if I choose to auto-renew my Site Match URL?
How much does it cost to use Site Match?
International
I want to submit my site to one of Overture's country indices. How do I do that?
Can I change what country index I have added my URL to?
What is Site Match?
WorldSubmit has partnered with Overture to offer you Site Match, the fastest and easiest way to submit up to 1,000 of your site's web pages for inclusion in the database that powers Overture's search results which includes Yahoo!, AltaVista, AlltheWeb and others. Plus reach over 75% of all internet users. The service offers you a one-year subscription, which keeps your content up to date with automatic 48 hour refreshes of your site's pages. With Site Match, you will never need to resubmit your pages during your subscription period. And it provides you with a number of benefits such as; targeted customer leads, feedback about your submissions, access to your own personal Account Management Center which includes click performance reports and premium customer service via e-mail, chat, and telephone support.
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How does it work?
You subscribe to the service by identifying the specific pages of your site that you would like to drive traffic to, via WorldSubmit's user friendly interface. Your pages will be reviewed to ensure that they meet Overture's Submission Policy. Those that do will be added to the Overture global index and appear in the search results. Every 48 hours, Overture will refresh the pages you've submitted to ensure that your customers view the latest offerings on your website.
You must maintain a positive balance in your cost-per-click account for your pages to remain active in the program.
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How long will it take before my results appear in Overture's Global search results?
Generally, your approved URLs will appear in Overture's search results within 4 business days of submission.
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What are the benefits of Site Match?
Site Match helps you drive qualified traffic to your site, by allowing you to identify the specific pages you would like included in the Overture's search results. The service provides expedited inclusion in the Overture Global database and 48 hour refreshes to ensure that your content is current. And it provides you with the peace of mind that your URLs will remain in the index for 1 year and will be searchable by millions of Internet users. You will receive access to your own personal Account Management Center, which provides you with reports and transaction history. You will enjoy a High Return on investment (ROI) with a low annual subscription fee and fixed cost-per-click pricing.
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Can I get a refund if I choose to discontinue this service?
The $49 review fee per unique host and any subsequent URL fees for Site Match are non-refundable. However, any remaining "deposits" for click results are refundable after all clicks are determined. You can choose to discontinue the service by notifying WorldSubmit in writing, and your site's URLs will be removed from the Index.
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Are there any restrictions on the type of content that can be submitted?
All submissions must conform to Overture's Submission Policy. Overture must be able to access your page. Overture reserves the right in its sole discretion to adjust the ranking of search results for any web page and to remove listings of web pages if it believes people are abusing the Overture site. In addition, the following content may not be acceptable and may result in your web page being removed:
- Pages that are fraudulent, illegal, harm accuracy, diversity or relevance of search results.
- In response to a court order or other judicial or governmental request or action.
- It may not generate error messages such as "File not Found" or 404 error.
- The URL must not redirect the user to another page (doorway pages).
- The web page must not require a user name, password, cookie or other authentication for access.
- The web page must not be on a secure server (e.g., https).
- Domain names, titles, or descriptions that are vulgar, obscene, illegal, such as bestiality, cannibalism, pedophilia, prostitution services, illegal drugs, etc...
- Cloaking or Stealth pages, delivering one page to search engines and another to the user.
- Pages that use excessive pop-ups, interfering with user navigation.
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How is the ranking of my page within Overture's search results determined?
As a Subscriber to Site Match, your web pages are ranked according to Overture's unique relevance scoring algorithm. For search results to be useful, search engines must rank higher those pages that are most likely to have relevant information. However, please remember that Site Match does not guarantee placement in the top page of the results or any favorable position within the search engine database.
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If I make changes to my web page, when will the changes appear in the Overture's search results?
Every 48 hours, your pages are visited and refreshed if the content has changed. Within 2 business days of that visit, you'll see your updated web page content replaced in Overtures search results.
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How long will my web sites pages remain in the Overture Index?
The Site Match subscription is for twelve (12) months.
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What is URL normalization and why is it done?
Our software performs this normalization, which is required for proper URL submission. The rules for normalization usually involve lowercasing of the scheme and the Internet host name components, removing the explicit port specification if it matches the default port, uppercasing all escape sequences, and unescaping octets that can be better represented as plain characters. Normalization includes adding a trailing "/" to your URL in cases where a document is not explicitly specified to make the string you just entered a True URL and ensures the URL is well formed.
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What happens to URLs if customers choose not to renew their subscription at the end of 12 months?
Overture will automatically evaluate each URL for continued inclusion in its index. As with any URL that is obtained by either crawling or free submission, no assurance of inclusion is provided. The daily refresh that is provided for Express Inclusion URLs will be discontinued, and WorldSubmit support for expired URLs will no longer be available. For customers with multiple URLs in the Express Inclusion program, all URLs that remain active will continue to receive the full benefits of the program.
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What happens if I choose to auto-renew my Site Match URL?
If you choose to auto-renew a URL in Site Match after the 12 month subscription, that URL, will be re-reviewed by Overture before it is allowed to be renewed. WorldSubmit will notify you two weeks prior to your URL's expiration date that your credit card on file will be billed for renewal. If you do not want your URL to be automatically renewed, you will be able to change the renewal status of your URL either from the View URL Status pages in your Account Management Center or by contacting WorldSubmit via email at support@worldsubmit.com. You must change the renewal status of your URL at least seven days before the URL's expiration date in order to not be billed for renewal.
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How much does it cost to use Site Match?
Site Match subscribers who submit fewer than 1,000 URL's pay a review fee per URL and a deposit , which breaks down as follows:
First URL: $49 with a $50 CPC deposit
URL's 2-10 $29 each
URL's 11-999 $10 each
Subscribers then pay a fixed cost-per-click when a potential customer clicks on one of their listings (URL's). The fee is either 15 cents or 30 cents, depending upon the URL's category or Tier price:
Tier1 - 15 cents per click, categories include:
Adult - Automotive - Books - Computers and Software - Dating - Education and Career Jewelry and watches - Music and Video - Office - Other - Reference - Sport - Outdoors Toys - Baby Equipment
Tier2 - 30 cents per click, categories include:
Apparel - Financial Services - Flowers, Gifts - Registry - Health - Beauty - Personal Care, Home - Garden, Professional Services, Real Estate, Telecom - Web Services, Travel
When adding funds to an account, new funds must bring account balance up to at least 7 days worth of estimated funding based on current account burn rate.
When new URLs from an existing host are added to an account, a CPC balance of at least 7 days worth of estimated spend (including the new URLs) is required:
(average burn rate for existing URLs) x (total number of URLs now in account) x 7
If the existing balance satisfies this requirement, no additional deposit is required.
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I want to submit my site to a geo-targeted country indices. How do I do that?
If you want to submit your site to specific Countries for specific languages, then you can by clicking on the geo-targeted countries available from Overture. You may be excluded from the Global index when choosing specific country(s) to match your site's content. The "default" is to be listed in all country indices in the Overture global database. There is no additional charge for specifying a country.
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Can I change what country index I have added my URL to?
You can change your country index for your URL at any time during the one year subscription period through your Account Management Center. You can re-enter your URL back into the Overture global database at anytime.
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Please contact the WorldSubmit support team for any questions regarding the Site Match program that may not be covered in this FAQ.
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