Sponsoring
The Van Gogh Museum is a relatively young museum. Since it opened in 1973, it has developed into one of the world's most distinguished and popular museums. It has built a reputation based on its unique collection, its high quality exhibitions, thorough research, attractive publications, and two internationally renowned museum buildings, located in one of Europe's cultural hot-spots. The Van Gogh Museum collects and preserves Western paintings, sculptures, drawings and graphic of between 1840 and 1920. The core collection comprises much of Vincent van Gogh's oeuvre: the museum houses the largest collection of his work in the world. In addition, the museum offers a broad spectrum of 19th-century art. 
This permanent collection of Van Gogh's work attracts some 1.3 million visitors a year, making it Holland's most visited museum. Its worldwide appeal is reflected in its visitors, 90 percent of whom are from abroad, from across the globe. The remaining 10 percent from Holland - around a quarter of a million - also makes the Van Gogh Museum one of the main attractions for domestic art enthusiasts. On average, the visitors are younger than those of other museums, and well-educated. An active educational programme is attracting increasing numbers of schoolchildren and groups.
The Van Gogh Museum maintains the momentum of its collection by acquiring new objects of the highest quality. The presentation of the permanent collection, temporary exhibitions, and educational programmes is constantly being adapted to meet the needs of the growing audience, and is always innovative and inspiring. These activities are supported by investment into research on Van Gogh and nineteenth-century art, which helps to preserve this heritage for the future, and to maintain its accessibility.
State subsidy and revenue from ticket sales is not sufficient to achieve the museum's goals. For this reason, the Van Gogh Museum works together with other organisations to realise projects, and enters into longer-term structural partnerships. Below is a list of our current sponsors and benefactors.
For additional information about partnerships or project sponsorship, please contact Rianne Norbart, Head of Publicity, PR and Fundraising, +31 (0)20 5705280, e-mail: norbart@vangoghmuseum.nl.
Sponsors and Benefactors
Subsidiser
Main subsidiser of the Van Gogh Museum is the Dutch Ministry of Education Culture and Science.
Promoting Partner: Rabobank
Rabobank is the Van Gogh Museum's Promoting Partner for the period 2003-2007, during which it is the main sponsor for the following exhibitions: Vincent's choice: The Musée Imaginaire of Van Gogh (2003); Gogh Modern: Vincent van Gogh and contemporary art (2003); Fierce Friends. Artists and animals in the Industrial Era, 1750-1900 (2005). In addition, Rabobank supports a number of other activities at the museum. Since
Sponsor Lottery
The Van Gogh Museum was a beneficiary of the Sponsor Lottery from 1998, together with the Kröller-Müller Museum, the Rijksmuseum and the Mauritshuis. The Sponsor Lottery annually provided the museum with a substantial sum for the purchase of new works for the collection.
From 1 September 2004, however, lottery beneficiaries have been reallocated between the BankGiro Lottery and the Sponsor Lottery. The BankGiro Lottery is now the lottery for culture and welfare, annually transferring 50 percent of funds received to 23 registered charities active in these spheres in the Netherlands. In addition to the Van Gogh Museum these include the Prins Bernhard Cultuurfonds, Het Concertgebouw and the Oranje Fonds.
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Other sponsors
Viacom Outdoor
Viacom Outdoor sponsors nationwide poster campaigns for various exhibitions.
Shell Nederland
Since 2001, Shell has sponsored the 'Shell Van Gogh Project'. Shell provides technical support for research into the composition of the paint Van Gogh used in his Antwerp and Paris paintings. The Van Gogh Museum regularly organises small presentations which display the results of this research, such as Paintings fade like flowers.
Financing new acquisitions
The Van Gogh Museum's acquisitions are made possible by its sponsors and benefactors:
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In 1999, the museum purchased Portrait of Guus Preitinger by Kees van Dongen with financial support from the former Grote Sponsor Lottery (now Sponsor Lottery).
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In 2001 the museum purchased two paintings by Claude Monet, Mills at Westzijderveld near Zaandam (1871), and View of Prins Hendrikkade and Kromme Waal in Amsterdam (1874), with funds from the Dutch Sponsor Lottery (now Sponsor Lottery), the Stichting Nationaal Fonds Kunstbezit, the Vereniging Rembrandt, supported by Prins Bernhard Cultuurfonds and a donation from VNU, the Ministery of Education Culture and Science, the Mondriaan Foundation, the VSB Foundation and the Vincent van Gogh Foundation. The donation of the Stichting Nationaal Fonds Kunstbezit was made possible with contributions from Philips Electronics, Shell, Unilever, ABN AMRO, ING, Fortis and Heineken.
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In 2002 the museum purchased the seascape, The jetty of Boulogne-sur-Mer by Edouard Manet, with financial support from the SponsorBingo Lottery (now Sponsor Lottery), the Vereniging Rembrandt (supported by Prins Bernhard Cultuurfonds), the VSB Foundation, the Mondriaan Foundation, the Vincent van Gogh Foundation and the Ministry of Education Culture and Science. In addition to these regular contributors to art purchases in the Netherlands, this acquisition was also supported by the museum's new longterm ?promoting partner': Rabobank. This generous donation signals the start of a five-year partnership between Rabobank and the museum.
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In 2003 the museum has purchased View from a balcony of 1880 by the Impressionist master Gustave Caillebotte (1848-1894). The canvas was acquired with the support of the Sponsor Lottery, the Vereniging Rembrandt (supported by Prins Bernhard Cultuurfonds), the VSB Foundation, the Mondriaan Foundation and the Vincent van Gogh Foundation.
Two recent acquisitions:
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Edouard Manet |
Gustave Caillebotte |