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ClickZ News

Google Tests Pay-Per-Call Ads
[November 23, 2005] The search company's ads break the sound barrier.

Keyword Prices Rise to the Holiday Occasion [November 23, 2005]

Execs & Accounts for November 23, 2005 [November 23, 2005]

Timberland Sets Up Camp for Black Friday [November 23, 2005]

PlanetOut to Distribute Q Television Video [November 22, 2005]


ClickZ Experts
Advice & Opinions. By and for Marketers
 

 

P.J. Fusco A Well-Balanced Linking Strategy
› › › SEARCH ENGINE MARKETING

The tools, and the strategies, for successful link building.
full story | printer version


Dave Evans Ad-Supported Podcasting: Good Start, But There's More
› › › E-MARKETING STRATEGIES

If a podcast sponsorship and similar embedded advertising is good, what's better?
full story | printer version


Andy Chen Targeting Behavior, Maslow's Way
› › › BEHAVIORAL MARKETING

What would Abraham Maslow say about behavioral targeting?
full story | printer version


Kirill Popov and Loren McDonald Understand SpamAssassin for Better Delivery Rates
› › › E-MAIL DELIVERY

A peak into how SpamAssassin works, and how to test e-mail before you send.
full story | printer version



ClickZ Stats
Trends & Statistics: The Web's Richest Source

E-Newsletters Must Survive the Preview Pane
[November 22, 2005] About half of all B2B newsletters are read in the preview pane. That leaves below-the-fold content at risk for the trash.

Search Usage Spikes As A Daily Online Habit [November 20, 2005]

Holidays Cook Up Traffic to Recipe Sites [November 18, 2005]

Shoppers Shift to Online [November 16, 2005]


ClickZ Features
People, Products, Campaigns, Controversy: Inside, In-Depth

What MySpace Means for Marketers
[November 21, 2005] What a dozen branded profiles reveal about this monster of youth media.

Questions for IGN Entertainment's David Tokheim [November 9, 2005]

Q&A;: Interactive Heavies Weigh in on Holiday Trends [November 7, 2005]


Search Engine Watch
The Source for Search Engine Marketing & Optimization

World Digital Library Project Announced, Backed By Library Of Congress & Google
[November 22, 2005] The United States Library of Congress has announced the creation of the World Digital Library today, a project that's also just received its first $3 million in funding from Google.

A (Non-controversial) Alternative to Google Print [November 21, 2005]

Search Engine Forums Spotlight [November 18, 2005]

Search Engine Ad Reps: Friend or Foe? [November 17, 2005]

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