Marketing Strategies
So now you’ve got a Web Site… but is
anybody looking at it? The solution is Web Site Promotion,
and Starmedia can help.
There are three main types of Web Site Promotion
that will bring “hits” to your Site.
They are:
• Direct Marketing Off The Web
• Direct Marketing On The Web
• Search Engines
Direct Marketing Off The Web means publishing your
Web address on your business cards, stationery, brochures,
company vehicles, etc. Every customer or prospect
who gets any piece of literature can then look you
up on the Web for more information.
Direct Marketing On The Web means establishing your
presence via reciprocal links, banner ads, web rings,
award sites, newsgroups, etc.
Search Engines are huge databases of Web Sites categorized
by key words. By properly submitting your Site to
Search Engines, and building the right Meta Tags,
etc. into your site, your prospects will find you
when they are surfing for certain information.
Call us today toll free at 1.866.816.5646, local
514-322-1883, or
e-mail us at info@starmedia.ca.
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