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ClickTracks Optimizer Helps You Analyze and Optimize
ClickTracks Optimizer is the newest product in the ClickTracks family of web analytics software. ClickTracks Optimizer has everything that ClickTracks Analyzer has, PLUS:
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Robot Report
When is the last time the Googlebot paid your site a visit? How many times did a particular bot crawl your site within a specific time period? Gain insights into Robot and Spider behavior with ClickTracks Optimizer's Robot Report.
Integrated E-Mail Tracking
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If you use SubscriberMail, IntelliContact, or other ESPs, you can use ClickTracks Optimizer to track e-mail campaigns from the clickthrough to the checkout. You can also generate and export targeted mailing lists based on your label criteria, then import them into your e-mail marketing system.
More User Licenses
ClickTracks Optimizer comes standard with three (3) client licenses, giving your team access to valuable ClickTracks data.
Track Custom Campaigns
If it's a campaign, ClickTracks Optimizer can track it. Whether you're tracking PPC mechanisms, banner ads or even print ads, you'll be able to compare the results, side-by-side, within ClickTracks Optimizer.
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Find Out What's Changed
Whether you've last looked at your data five days or five months ago, ClickTracks will alert you to significant changes you need to be aware of. Far beyond simple ‘trends', let ClickTracks mine your data for the statistically important information, skipping the background noise. See rising and falling keywords, referrers, entry pages and campaign info - at a glance.
Page-level Keywords — New in 6!
If you are a serious search engine optimizer, you want to know which keywords lead to your site. But ClickTracks 6 shows you which keywords lead to each page of your site. Use ClickTracks Navigation Report to browse from page to page and ClickTracks will report all the keywords that lead to each page as well as the visitor count by segment. With just one tab click you'll know whether your optimization efforts had the desired effect.
Thumbnails and Page Titles — New in 6!
Mouse over the URL (or page title, if you prefer) to see a pint-sized version of the page before your eyes-without having to leave your report. No more deciphering of URLs and parameters.
Improvements to Labeling System — New in 6!
ClickTracks labeling system already provides the best visitor segmentation in the market. And now it's even better. With more flexible Boolean logic and the ability to make multiple selections in a single label, we've increased the power of this already powerful tool by an order of magnitude. Yet at the same time we've actually made the user interface more simple and intuitive than before-no small feat.
Internal Search Analysis — New in 6!
ClickTracks' ability to count cookie and parameter values makes it great for seeing what people are searching for when using your site's own internal search mechanism. It's also great for determining which product is most popular or which affiliate is truly performing-- all by accessing information you're already collecting.
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Pinpoint Geographic Data
ClickTracks' new regional GeoIP functionality determines a visitor's country of origin, and their region within that country. It integrates with other visitor labels, letting you uncover visitor trends from a specific location, divide and compare visitors from different counties, and discover untapped markets.
Special Upgrade
Existing Analyzer users receive a $250 credit toward your purchase of ClickTracks Optimizer. Click here for details on this offer.
Pricing
ClickTracks Optimizer is available as a hosted service. Click here for hosted pricing.
ClickTracks Optimizer is also available as a software license. Click here for license pricing.
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