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LG Innotek Adopts Broadcom(R) Bluetooth(R) Technology for New
Wireless Stereo Headset
New BTR-1000 Cellular Phone Headset With Built-in Microphone
Allows Convenient Transition Between Streaming Stereo Music and
Phone Calls
IRVINE, Calif., Sept. 27, 2005 /LongDistanceWorld.com/ -- Broadcom
Corporation (Nasdaq: BRCM), a global leader in wired and wireless
broadband communications semiconductors, today announced that its
Blutonium(R) Bluetooth(R) technology is now included in a
new
wireless headset from LG Innotek Co., Ltd. In addition, LG
Electronics, Korea's second largest mobile phone maker, will
bundle the new BTR-1000 headset with its new LP3900 cellular
phone, combining a wireless stereo headset with a microphone. This
enables users to conveniently use the headset for both phone
conversations and for enjoying downloaded stereo MP3-style music.
Broadcom's advanced audio algorithms are a key enabler of the
BTR-1000 headset, providing both a high quality stereo listening
experience and a reliable audio headset for phone conversations.
Multimedia features continue to gain popularity in
cellular phone
handsets as device manufacturers continue to take advantage of the
cord-free convenience of Bluetooth to further enhance their
customers' experiences. In-Stat, a leading market analyst firm,
has identified the
wireless headset segment of the Bluetooth
market as one of the fastest growing, with shipments of devices
expected to reach as high as 90 million units per year by 2008.
"LG Innotek continues to enhance the multimedia experience with
our new headset and phone combination that brings state of the art
wireless features to the
cellular phone user," said KC Chang,
Bluetooth Products Development Manager of LG Innotek Co., Ltd. "We
found that Broadcom(R) Bluetooth technology provides the best
combination of software and silicon to enable advanced multimedia
capabilities for our new wireless stereo headset."
"The trend of bundling high-quality stereo and mono headsets with
Bluetooth embedded mobile devices is helping to change the way
that consumers experience music in their daily lives and LG Innotek is at the forefront of this trend," said Scott Bibaud,
Senior Director of Marketing for Broadcom's Bluetooth products.
"This design win reflects Broadcom's continued focus on the highly
complementary areas of the mobile phone and headset segments of
the Bluetooth market."
Broadcom's Bluetooth products include many features that provide
advantages to manufacturers focused on delivering the richest
possible multimedia experience to their customers. Wireless stereo
headset solutions from Broadcom deliver CD audio quality sound at
very low power consumption levels providing longer play times on
small form-factor batteries. Utilizing highly integrated silicon,
Broadcom enables low bill of material costs permitting headset
makers to hit consumer price levels that fuel consumer adoption.
Combining Broadcom's cellular Bluetooth chips, its BTE mobile
software and wireless headset technology creates unparalleled
end-to-end wireless stereo solutions for advanced cellular phones
with music playback capability.
Availability
The BTR-1000 stereo wireless headset from LG Innotek is now
available in Korea and is being bundled with the LP3900 multimedia
phone from LG Electronics.
About Broadcom
Broadcom Corporation is a global leader in wired and wireless
broadband communications semiconductors. Our products enable the
convergence of high-speed data, high definition video, voice and
audio at home, in the office and on the go. Broadcom provides
manufacturers of computing and networking equipment, digital
entertainment and broadband access products, and mobile devices
with the industry's broadest portfolio of state-of-the-art
system-on-a-chip and software solutions. These solutions support
our core mission: Connecting everything(R).
Broadcom is one of the world's largest fabless semiconductor
companies, with annual revenue of more than $2 billion. The
company is headquartered in Irvine, Calif., with offices and
research facilities in North America, Asia and Europe. Broadcom
may be contacted at 1-949-450-8700 or at http://www.broadcom.com.
Source: Broadcom Corporation; BRCM Mobile & Wireless |
