Advertising Information

Founded in 1995 as the Web's first online weather service, The Weather Underground had the opportunity to build a large and loyal following among the earliest users of the Internet. Fortunately for our advertisers, these "early adopters" still form the core of our user base, and these technophiles have matured into millions of educated, affluent consumers who are comfortable doing business online. Read more about our visitor demographics.

Our site (www.wunderground.com) serves millions of page views every day, attracting almost seven million unique visitors monthly from all over the world. Covering over 60,000 U.S. and international cities in over 55 languages, our site has been rated one of the top weather sites on the Web. We will work with you to deploy your creative, track user response and optimize your campaign. The Weather Underground's proprietary technology lets our advertisers take advantage of unique geographic, demographic, time and weather-based targeting capabilities, so ads are served where and when they are most effective.

Talk to your customers wherever they are, rain or shine.

By advertising on Weather Underground, you can target your audience by:

• Geography (zip code, state, region or country)
• Census Data
• Weather Conditions and Forecasts
• Language
• Time of day

Take our visitors, please.

We're not a sticky site and we're proud of it. Our goal is to give our user all the weather information they need in two frames or less. Once they get this information, they're free to click on your ad and go to your site.

To learn more about advertising on The Weather Underground please contact:

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