Overview

Businesses today are expected to provide an online environment where the tech-savvy consumer can quickly search a broad catalog of products, easily examine detailed product features, accurately compare different vendors' products, and confidently reach an informed buying decision. Building an electronic catalog which meets this high "product information baseline" is a costly and time-consuming activity, especially when quality, coverage, localization and functional requirements are added.

To meet this need, CNET Channel has developed the DataSource™ product content delivery solution. DataSource is an impartial source of accurate, complete and timely information on technology products worldwide. DataSource provides higher quality data across a far broader product spectrum than any alternative means, so expansion into new countries or categories is never a problem, and consistency and continuity are never a concern.

DataSource enables technology resellers, eTailers, distributors, manufacturers, shopping destinations and marketplaces to convert vast amounts of non-standardized product information from multiple sources into consistent content for electronic product catalogs. By taking this OEM product information, processing it into a standard product data model and storing the standardized data in a structured data repository, DataSource delivers the most technologically sophisticated, cost effective product content delivery solution in the industry.

DataSource provides the greatest breadth and depth of detailed product information available worldwide:

• SKUs in production – over 2,400,000
• Number of SKUs created each month – an average of 50,000
• Markets served – customers in 35 countries
• Product categories – more than 140 unique categories in 22 classes of IT, consumer electronics, white goods and professional photo/video products
• Product specifications – available in 12 languages
• Marketing descriptions – available in 10 languages
• Manufacturers served – 10,000 technology vendors

With a single, consistent source of product descriptions and specifications, IT channel businesses can use DataSource to enhance and extend their online applications. Our flexible data and publishable components for custom formatting will enable new ways to sell your products online:

• Data sheets – easily build custom product information sheets that mirror the corporate brand and are easier to read, comprehend and print
• Browse a search result – allows consumers to scan a search result and identify products using selected columns of information in a product listing
• Grouping/navigation – searchable attributes enable you to further refine the categories provided by DataSource. This refinement enables you to group products with common attributes
• Side-by-side product comparison – enables easy and detailed feature comparisons of two or more products - even from different vendors
• OEM related products & accessories – directs shoppers to consider complementary products at the time of purchase (i.e. cross-selling)
• Compatibility information – help consumers find accessories deemed compatible with a specific product
• Parametric search – allows consumers to successively refine their search while being guided into the next step; only "relevant" remaining feature values being shown
• Customizable components – build customizable components that meet an enterprise's unique requirements (e.g. toner cartridge descriptions could be appended to include parent product line and model compatibility details)

Request More Information on DataSource:

If your channel business needs a solution to manage the content of their multi-vendor product catalogs, then it's time to evaluate CNET Channel's DataSource. Fill in the brief form below, and a representative will contact you shortly to discuss your requirements, or you can call us directly at +1.877.276.5560 or in Europe at 00.800.654.654.00.