The Wayback Machine - https://web.archive.org/all/20060217061934/http://www.bigtex.com:80/sponsors/demographics/
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sponsors: demographics
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Visitor Information

Length of Stay: 6.0 Hours

Size of Party: 4.1 People

Visitation Pattern:
• 82% Attended last year
• 51% Attended each of last 5 years
• 94% "Likely" to attend next year

Average number of days a visitor attended the 2004 State Fair: 2.9 Days

Top Reasons for attending the Fair:
• Tradition / The thing to do
• Entertainment (Midway, Music, Shows, etc.)
• Food
• Auto Show
• Shopping

92% say they would enthusiastically recommend attendance at the State Fair to others

80% would purchase a State Fair sponsor's product over service over that of a non-sponsor (all other factors being equal)

94% feel safe while attending the State Fair

96% of fairgoers reside in Texas

82% live within 50 miles of Fair Park