What is Intelligent Cross-Sell?

A service that allows retailers to automate and optimize how they sell accessories—for example, selecting the best carrying case and travel mouse to sell alongside a notebook computer.

What's the benefit?

More accessories sold with less manual labor. ICS replaces manual processes and guesswork with a system for efficiently targeting, delivering, and measuring the yield of cross-sells.

How does it work?

ICS works like a good salesperson thinks: Is this accessory compatible? Is it produced by a featured manufacturer? Is it popular? Is it profitable? ICS allows you to target by these and many other factors.

How much does it cost?

ICS is priced primarily on a pay-for-performance basis: You only pay when cross-sells are clicked, and the amount you pay is a fraction of your profit from any resulting conversions.

What are its technical requirements?

ICS is a network service, which means there is no software to install. See our technical page for how to get your operation and ICS exchanging data.

Who created it?

CNET Channel, a subsidiary of CNET Networks (NASDAQ: CNET). We maintain and sell DataSource, the world's largest commercial database of tech products. Our customers include CDW, CompUSA, Dell, HP, Insight, Microsoft, Radio Shack, Sony, Yahoo!, and hundreds more.

When and where is it available?

ICS will have its first release in Q2 2006, available to customers in the United States. We will be announcing roll-outs to other regions in the future.

Can I get a trial?

If your are in the United States, and your company wishes to participate in a pre-release trial, contact us.

Our initial focus is on computer and consumer-electronics retailers, especially those that are already CNET Channel DataSource customers. If you are in another industry, or do not have DataSource, you are still welcome to contact us for details on when and how we can work with you.

How do I find out more?

Check out the Features page for more about ICS's capabilities, Blog/News for the latest on ICS, and Technical for integration information. If you don't find what you're looking for, feel free to contact us with questions.