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Topica Resource Center
Downloads
You will require
either
Microsoft
PowerPoint Viewer
or Adobe Acrobat Reader to view the
documents below.
To sign up for current webinars, please go to our Events section.
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Control the Challenges of Email Marketing
It's a harsh climate for email marketing — blocking, filtering and bounces —
but the good news is, you can take control.
Learn how in this third installment of Topica’s five-part Educational Webinar series.
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Format: Microsoft PowerPoint Show
Size: 580k |
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Elements of Successful Email Messages
The second in Topica’s five-part Educational Webinar series.
The agenda includes:
subject lines that get them at “Hello”,
Do’s and Don’ts for message content and design, and
how to provide offers that convert visitors into customers
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Format: Microsoft PowerPoint Show
Size: 3.3 MB |
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Attract & Acquire Quality Leads
The first in Topica’s five-part Educational Webinar series.
Learn about
co-registration (how it works, its benefits and challenges) and how your
own Web site can capture leads more efficiently.
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Format: Microsoft PowerPoint Show
Size: 0.9 MB |
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V2C: Turning Visitors to Customers with Conversion
Marketing
Learn how conversion marketing can help you fine-tune your customer
relationships and grow your customer list! The presentation covers
customer acquisition with email marketing, automated database
segmentation, and behavior-based automated email campaigns.
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Format: Microsoft PowerPoint Show
Size: 860k |
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Making Co-Registration Convert:
A Guide to Getting Started
Do you have a customer base that responds to your online promotions and email campaigns?
Have you tested various email offers and copy to determine a winner?
Do you have a way to follow up instantly with new leads using autoresponders?
If you said yes to all these questions, then read on to learn how to set up a co-registration program that
sets you up for success.
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Format: Adobe Acrobat PDF
Size: 0.9 MB |
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Introduction To Conversion Tracking
“Conversion Tracking” is an advanced feature for collecting
transactional data from your Web site. This step-by-step
tutorial shoes you how to define “Trackpoints”, so you can
optimize your company’s Web site and shopping cart and sell
more efficiently online.
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Format: Adobe Acrobat PDF
Size: 160k |
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How to Sell More:
Three Simple Strategies for Email Marketing Success
Email marketing campaigns can help businesses generate new customers, strengthen customer loyalty, and
sell more when they incorporate these three strategies
for success:
Plan for Success,
Focus on the Customer,
Follow up Quickly and Relevantly.
Read on to learn how easily you can add these proven
email marketing techniques to your marketing mix.
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Format: Adobe Acrobat PDF
Size: 670k |
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Topica’s remote subscription feature allows for a seamless
way to easily market to new subscribers. With the audience
segmentation feature, we can easily segment our audience based on
different interests.
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Nicole Perri
Premier Marketing
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