Introduction to Proforma

Proforma is the leading business-to-business franchise opportunity in the $175 billion Graphic Communication Solutions industry. No inventory, equipment, or retail storefront is required. Proforma is a great opportunity for individuals who enjoy selling to middle-market, upper-market, and Fortune 500 companies. The franchise can be operated from a home-based or small leased office space environment.

Proforma was established in 1978, began franchising in 1986, and currently supports over 600 franchise owners in the U.S. and Canada. Proforma franchise owners focus on selling needed business products such as business documents, commercial and digital printing, promotional items, advertising specialties and office supply products. Proforma provides unrivaled purchasing power through its supplier network. Franchise Owners concentrate on building relationships with the client while Proforma’s Worldwide Support Center in Cleveland, Ohio provides the back office support including accounts payable, accounts receivable, vendor relations, order processing, collection efforts, marketing, and business development.

Proforma Investment

Your Investment Includes:

• Proforma name, identity, logos, and trademarks
• Proforma Confidential Operations Manual
• 1 week training at Proforma University™ in Cleveland, Ohio
• One-on-one ProOffice Training, our proprietary operating system
• One-on-one ProSMART Training, our PROfessional Sales Marketing and Relationship Tool software
• Initial Marketing Campaign including
• Central Postcard Campaign
• Promotional Product Sample Kit
• Brand/Image Marketing Campaign
• Personal Website
• Proforma Promotional Products Catalog
• Proforma Calendars
• Marketing Tool Kit
• Telephonic business and cash flow planning consultation
• One year subscriptions to promotional product search resource, “ESP Online” and select trade magazines
• Registration for one person at the National Convention and Regional Meeting
• 2 day consultation at your business location upon your request
• And much more…

Proforma Business Model

Proforma operates a business-to-business franchise model. This means that our franchise owners benefit from:

• No retail hours or storefront requirements
• Home-based or small-leased office space
• Lower initial investment
• No inventory
• High repeat business
• Business built on relationships, not location

As a Proforma franchise owner, you are not just “buying a franchise”. You are investing in a system to utilize our brand name, proprietary operating systems, marketing power, purchasing power, educational tools, technology, and ongoing support.

Proforma Ideal Candidates

Proforma is looking for individuals that are self-motivated “people people” who have good marketing, relationship building, and sales skills… the cornerstone of our business model. Industry knowledge or background is not necessary as product knowledge is taught during our training program.

Proforma Leading Products

Proforma franchise owners are valued partners to their clients and customers. Often a franchise owner sells products and services to more than one department or customer within each company. The goal is to be the Graphic Communications Provider.

The leading products include:

• Promotional Products
• Advertising Specialties
• Commercial and Digital Printing
• Business Documents
• Custom Packaging
• Office Supplies
• E-Solutions
• And much more…

Proforma Franchise Support

Proforma franchise owners are provided with comprehensive training, proven marketing & sales techniques, and business development tools at Proforma Success University^TM, in an excellent week long training program at Proforma’s Worldwide Support Center in Cleveland, Ohio.

Ongoing Franchise Support Includes:

Success System™ – Proforma’s exclusive, Success System™ is specifically designed to help our franchise owners grow their businesses. The Proforma Success System™ enables our franchise owners to easily plan, execute, and evaluate their efforts on a daily, weekly, and monthly basis, thereby ensuring that they are focused on activities that positively impact their bottom line.

Support Center – Our Worldwide Support Center in Cleveland, Ohio has over 100 professionals dedicated to providing ongoing support to our franchise owners, helping them grow their business successfully. The back office support includes accounts payable, accounts receivable, vendor relations, order processing, collection efforts, marketing, and business development.

Success Coaches – Our professional and highly trained Development Coaches work one-on-one with franchise owners and have the training, tools, and personnel resources in place to help you develop and grow your business while meeting your personal and professional goals.

Proforma Discovery Day

Prospective franchise owners are always invited to attend a no obligation Discovery Day at the Proforma Worldwide Support Center in Cleveland, Ohio. This informative day includes meeting with many individuals and department representatives in order to help you learn the Proforma model and answer your questions.

Sales Disclosure

This Web site and the franchise sales information on this site do not constitute an offer to sell a franchise. The offer of a franchise can only be made through the delivery of a franchise offering circular. Certain states require that we register the franchise offering circular in those states. The communications on this web site are not directed by us to the residents of any of those states. Moreover, we will not offer or sell franchises in those states until we have registered the franchise (or obtained an applicable exemption from registration) and delivered the franchise offering circular to the prospective franchisee in compliance with applicable law.

This franchise is only available in the United States and Canada.