Dear Prospective Franchisee,
Thank you for expressing interest in the Chick-N-Grill franchise. We are very excited about the growth prospects of our company. Chick-N-Grill offers you a unique opportunity to become a part of a quick service chicken restaurant business, the fastest growing segment in the $45 billion Quick Service Restaurant ("QSR") industry.
At Chick-N-Grill, we take great pride in our food and our exceptional franchise opportunity. We strive to provide our Franchisees with the tools and knowledge to operate a successful local business and we further encourage owners to learn the skills that will allow them to own and operate multiple locations.
We are now in the process of pre-qualifying the many inquiries we have received from all over the country, and are looking forward to the possibility of you joining us in one of the most exciting restaurant opportunities available. Please take a look at our fascinating opportunity and wonderful franchise we have to offer. This brief description of our franchise is a preliminary communication to you.
Before we tell you about our exciting franchise opportunity, allow us to tell you about our business, market and how we have built a wonderful concept called the Chick-N-Grill ...
Mission Statement
Our mission is to provide a consistent quality of health conscious food, an enjoyable atmosphere and customer satisfaction that is paramount.
Our Exciting Concept - The tasty way to stay healthy! ®
Chick-N-Grill strives to be the premier franchise restaurant in the local and national marketplace. Our main focus is serving consistent quality product with 100% guaranteed customer service. We feature a large selection of freshly-prepared and grilled food. We combine menu variety, atmosphere, ambiance and friendly staff to create a sense of "place" in order to reach our goal of overall value in the "fast casual" dining experience.
In today's highly competitive environment, it is becoming increasingly more difficult to differentiate one restaurant concept from another. At Chick-N-Grill, we have created mouth-watering recipes that are superior to that of our competitors. Customers can taste the quality and freshness of the product in every bite, without the fast food feeling.
Chick-N-Grill provides a unique combination of a high quality dining experience at a reasonably low price. Chick-N-Grill is the answer to an increasing demand. We provide a unique, mid-scale, innovative atmosphere that successfully entices customers to bring together families and friends to dine and socialize. We want "word of mouth" to be our best form of marketing. Our success is your success!
Chick-N-Grill continuously gains its loyal customers through devotion to our signature menu items such as grilled chicken breasts, BBQ and Bourbon chicken, churrasco steak, stuffed potatoes and pitas, plus several choices of salads, side items and desserts. Our casual atmosphere and high-end food distinguishes Chick-N-Grill from other casual dining food service providers in America.
Chick-N-Grill Franchise is growing at a rapid rate due to the high level of customer satisfaction expected and delivered by our Franchisees. The Chick-N-Grill Franchise team is ready to assist you in becoming a member of our family of worthy business partners. Our franchise is full of strategies and proven procedures to make the most of your business venture. Being a Chick-N-Grill Franchisee gives you access to our team of support staff and partners, plus the security of our expertise and brand recognition.
Fast food chains may have low-priced hamburger, cheeseburger, chicken, fish, french fries and tacos, however, they use average ingredients and provide only an average store atmosphere. Chick-N-Grill distinguishes ourselves from this tired crowd as we only serve high quality, fresh, healthy and tasty entrees. Most fast food chains are suffering because of the market trend toward healthier eating. It is well documented that these chains are struggling with the high fat and high caloric content in their food. Their response has been painfully slow and uncreative as they have only been able to come up with weak attempts to offer healthier alternatives in the form of salads, fruit and bottled water. By comparison, Chick-N-Grill is way ahead in the healthy eating game and as we say... Get out of the kitchen and into the Grill!(TM)
Our Franchise Opportunities
We have three exciting franchising opportunities: one for the single-unit restaurant owner, one for the multi-unit operator and yet another for a co-branded store (inquire further about this new option).
Chick-N-Grill Franchise Costs & Initial Investment
- Franchise fee for an individual restaurant is $30,000.
- Build-out and equipment ranges from $200,000 to just over $400,000.
Chick-N-Grill Royalties and Advertising Obligations
- Royalties are 4% of gross sales.
- Advertisement commitment is 2% of gross sales and is spent 100% for your local advertising.
The Franchisee is responsible for:
- Initial Franchise Fee
- Locating and securing a site
- Leasehold improvements
- Leasing or purchasing equipment
- Hiring employees and operating the restaurant
- Paying 4% royalty fee
- Paying 2% local advertising fee
The Company provides: (a more complete description is available upon request)
- Access to product formulas and operational systems
- Location assistance
- Store design guidance
- Equipment ordering
- Extensive training program
- Operations Manual
- Pre- and post-opening guidance and support
- On-site representative during opening week
- Periodic evaluations and ongoing support
Additionally, Franchisees interested in owning more than one restaurant may open one at a time under separate Single Unit Franchise Agreements or may elect to protect a geographical territory by agreement under the terms of an Area Development Agreement. We offer area developments under which the Franchisee commits to developing multiple stores in a defined market within a defined period of time. Under this agreement, the Franchisee pays a reduced fee for each location and must comply with an agreed timetable of openings
We also offer a co-branding option in which you can combine Chick-N-Grill with our other exciting restaurant concept, GELATO CAFFE.
An Incredible Opportunity
Whether you interested in a single restaurant or in multi-unit development, Chick-N-Grill has the perfect opportunity for you. You'll receive extensive support and training and you'll never be alone. A new Franchisee will receive support through the entire restaurant development process:
- Site Selection and Store Development
- Location Demographic Criteria
- Extensive Training Program
- Continuous Operations Support
- Marketing & Advertising
- Research & Development
Our support does not end once your restaurant is up and running. Chick-N-Grill fully recognizes the importance of a strong, ongoing franchise support system. Our professional staff continues to develop and deliver programs geared toward improving business through localized marketing and periodic evaluations to reduce costs and identify efficiencies. From real estate selection to construction details and equipment procurement, we are here to help you with support and with our proven formula for success.
The Next Step
If you are searching for an exceptional restaurant franchise that combines great taste, healthy products, strong support and a proven track record, look no further. The only thing missing from the Chick-N-Grill franchise is you. For more information, please fill out the form below.
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