.jpg)
.gif){kind=small}
.gif){kind=small}
.jpg)
Targeted Email Marketing Campaigns
One of the most overlooked, yet profitable areas of Internet marketing is using your customer and prospect database to build customized e-mail campaigns.
A well-built e-mail campaign will allow for your company to effectively communicate with existing customers, upsell those clients and stay in touch with prospects without having to pick up the phone every month. A properly built e-mail campaign consists of:
- A qualified list
- Marketing strategy
- Engaging copy
- Template design
- Campaing list management
- Tracking tool and metrics
From permission-based acquisition to online brand communication and e-Loyalty tools, BusinessOL has a robust arsenal of e-mail tools at your disposal. Build a database of active, engaged subscribers, communicate with them based on their preferences and then track their interactions—all without worrying about CAN-SPAM compliance.
- Our easy-to-use, Web based system gives you a comprehensive way to attract new customers and strengthen relationships with those you have.
- Message wizards and templates walk you through content development, e-mail design and deployment.
- Subscriber management tools make it easy to segment data and target subscribers.
- Built-in spam protection tools help keep you in compliance.