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HTP Company is a SEO company and provides search engine
optimization professional services. Sometimes referred to as search engine
positioning, SEO company, search engine optimization professional, etc.
Search engine optimization
related keywords are the most difficult to achieve top rankings on because you
are competing against all the top experts in search engine positioning. I
like to think of search engine optimization like the search engine business.
Five years ago who would have thought Google would surpass Yahoo as the leader
in search engines. Now it seems like no other company will ever be able to
become more popular than Google. It is funny how these major changes may
happen in any industry.
Back to affordable search engine optimization (SEO), the biggest and original
company is iprospect.com . They achieve excellent results for their
clients and they do charge a lot. Search engine positioning is hard work
and takes many hours of work on an ongoing basis to meet the client's
objectives. We feel we can offer the same level of excellent service that
iprospect can offer at an affordable cost to our clients.
When I talk
with business executives and owners of small to large public corporations it is
amazing how wide the range of knowledge is regarding search engine optimization.
Some Vice Presidents and CEO's have never heard of search engine optimization
and some could do the actual work themselves if they wanted to.
What good is an
excellent business or web site if nobody sees it?
We can help increase your revenue.
HTPcompany.com provides marketing, Internet advertising, search engine
optimization and sales consulting for businesses, web site promotion and lead
generation.
For companies trying to improve their online
sales results, increase brand awareness, and maximize their Internet marketing
investments, selecting the appropriate search engine positioning partner is
paramount to achieving your Internet marketing objectives. Internet
marketing service providers are not all the same.
We offer pay-per-click services, keyword
research, rich content development, web metrics, link popularity strategies,
results reporting, etc. There are many issues to consider during your
search engine positioning vendor evaluation process. Please contact us so
we may discuss these issues with you.
I personally guarantee your
success if you learn and follow my proven proprietary methods.
We have invested way too many hours reading
what other SEO experts have written about ranking well on Google. In
general Google does not say much officially about any matters relating to
ranking well on their search engine. Except to say, do not use any tricks
and have excellent content. Well of course it is much more complex than
that. Google uses a set of over 100 algorithms to evaluate a web site and
rank that web site in its index (database). This is an official Google
comment I have read in a PageRank technical paper.
If you want to see who Google says links to
your web site, type "http://www.YourDomainName.com" at the Google search bar.
There are debates by SEO experts over how important your PageRank (how many and
how important the sites are that link to your web site) is. Please phone
us at 805.493.4450 in order to discuss the details of how to achieve high
rankings on Google. Another tip that seems to help your Google rankings,
starts with choosing your domain name. If you type keyword phrases on
Google it is interesting to see how many top ranking sites have part of their
keyword phrase in their domain name. For example search for: software
sales company, on Google and see who comes up in the top five.
Most of the major search engines have methods to give the very top positions for
competitive keywords (e.g. shopping, money, cars, etc.) only to companies who
pay, have excellent content and perform search engine optimization.
We also have advertising agreements with several of the major search engines.
We have unique software and methods to optimize meta tags,
keywords, headings and titles so that we achieve top ten rankings in the search
engines. Only use two or three keyword phrases in the title for each web
page. You need to focus the writing of the pages text on those two or
three keyword phrases. An Example of this would be:
Furthermore we register these pages on an as needed basis
with all the major search engines. We perform statistical analysis of your
web site compared to the top ranking web sites for your selected keywords.
HTPcompany offers advertising solutions, you can purchase
pay per visitor and/or CPM basis.
You could pay a major search engine company
anywhere from $0.45 to $5.70 per visitor for targeted search engine traffic, or
$320-$550 per page they created. Banner ads do not generate highly
targeted search engine traffic.
We will create highly targeted search engine traffic for a
lower cost and host these web pages on our server.
Plus placement of your web site in other pay per click search engines.
This process takes many hours of time to manage.
Frequently Asked Questions
Thank you for your questions. I will answer some of
your questions and concerns below.
Regarding Search Engine Optimization, it is not as simple as
you might think. First I need to choose the keywords. Choosing the
best keywords for your web site is a process that takes many hours of work and
research. If I choose the wrong keywords, all the work that follows is in
vain. The rules for top rankings are different for each search engine.
E.g., a web page I create for MSN, needs to be altered to rank high with Excite,
Hotbot, Google, MSN, Yahoo, etc. These search engines receive hundreds of
millions of visitors a day.
Search engines tend to favor pages that are
simple, rich in plain text, and easy to index. I have to create separate
pages for one to three keyword phases in order to rank well with different
search engines. I must perform extensive
research and develop rich excellent content for each web page and web site.
I then optimize each pages meta tags (only a few search engines currently use
meta tags, this could change over time), keywords, headers and title. Next
I need to create new domain names or directories on your or my server.
These web pages are then FTPed to the server. Then we must program our
computers to submit each page to the 20 major search engines on an as needed
basis. About once a week to once per month I need to re-optimize each page
depending on how competitive the keywords are. It takes 70 - 210
minutes to complete this process for each web site page.
I have tried every form of advertising for my web sites and
have found that high quality web pages and sites are an excellent and cost
effective form of advertising.
We can use your domain name(s) or create new keyword rich
domain names for you. We prefer to host the web sites and web pages on our
computers so we may have easy access to make changes to the web sites and web
pages so they rank higher with the search engines. In order to achieve the
best results we generally have to go though several change iterations, and
weekly or monthly optimization. Web pages generally rank higher if they
have many other web pages and web sites linking to them.
An excellent search engine optimization and Internet
marketing strategy, will help increase your traffic. Working with an
outstanding
search
engine optimization firm, Internet advertising agency and management
consulting company will help send thousands of interested prospects to your
business. What good is a business or
web site if no one sees it (more)?
