|
Q: What are Meta Tags?
A:
Meta tags are HTML scripts that tell search engines a title, keywords
and description of your site. They are "invisible" and sit in the
HTML code of web page. They look like:
<meta content="[content]" name="[name]">
and can be found between the and tags in the source code of your page. Meta
tags are an important tool to improve your search engine position and to
increase traffic
.
Q: Why are meta tags important?
A: Meta tags are important for
search engine optimisation for a couple of main reasons. The first
being that some search engines use the contents of the keywords and description
tags to determine the content of the page. In some search engines the content
of these tags can have a bearing on the relevancy and ultimate rank of the
document. The other reason is that some search engines use the contents of the
description tag to display the snippet of information about the page in the
search results page.
It should be noted that meta tags will not be the answer to your website's poor
performance in the search engines. Very few search engines rely on the data in
the description and keywords tags as they are wide open to abuse. Instead the
major engines prefer to use their own algorithm to determine the keywords and
phrases on the page. However, meta tags are still an important part of SEO and
should be optimised to make full use of the engines that do use them.
Contact
us
Support
Search
Engine Submission
Top Traffic Wholesaler
Home
|
