It's easy to find out, simply ask the company representative or
salesman selling you the advertising to take you on a computer tour
of their site showing you all the features below they claim to utilize.
Most companies are not too shy about showing you something they
actually do.
Other Advertising Media - Newspapers,
radio, television, celebrity endorsements, direct mail, and tele-marketing.
These additional means of advertising add a pretty penny to your
advertising cost, but do they work?
Buyers Department - The buyers department
acts as a middleman between buyers and sellers. They simply pass
along information from one party to the other. Isn't this something
that can be done by the owner to save money?
Customer Service - The customer
service department answers expensive toll-free phones and makes
changes to your advertisement. They are also the people you deal
with once you realize you've been ripped-off.
Shopping Sprees - Free Shopping
Sprees for all renters and buyers. Companies use these promotional
items as incentive for buyers and renters.
Verifications - Digital voice
recorded credit card verifications protect the consumer as well
as the timeshare resale company when you try to charge-back because
you feel like you've been ripped off.
Sales People - Sales Representatives
that pretend to market your timeshare like Real Estate agents
or brokers. Unfortunately they can't do this because it's illegal
to sell timeshare unless you have an agent or broker's license,
or you do it yourself.
Internet Marketing Campaigns -
These campaigns are designed to bring buyers, sellers, and renters
to the website. These companies spend thousands of dollars daily
on this type of marketing since it is the only way your timeshare
will ever get sold. See
how timeshare really gets sold.
There are many other ways of delivering qualified buyers and
renters to your advertisement however, since you as an advertiser
pay for it as part of your advertising fee, why would a company
take the time to do it any other way?