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Search engine marketing: search engine optimisation, pay per click - TBI
Search engine marketing: search engine optimisation, pay per click - TBI
"80% of all search engine users say they stop looking for a site after 30 results"
Source: Webmaster Group International

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Articles

Which Guarantees Really Matter in SEO
It is tempting to choose any company willing to offer guaranteed SEO services.

PPC Advertising Connects to Conversion Rate
Rising bid prices mean that your website's conversion rate becomes ever more important.

Case Studies

Points North Apartments
PPC campaign optimisation doubled traffic to the Points North website within the same budget.

AutoGroup
A trend analysis of the AutoGroup website reduced bottlenecks and increased lead generations.

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Services

SEARCH ENGINE OPTIMISATION

Through our search engine optimsiation services you can effectively use the marketing power of search engines by boosting your rankings and driving sales leads to your site. Read more.

PAY PER CLICK CAMPAIGNS

Pay per click campaigns gaurantees you search engine traffic by allowing you to bid for the search terms you want to rank for. Read more

PAY PER CLICK CAMPAIGN OPTIMISATION

If you currently run a pay per click campaign with Google AdWords or Yahoo, are you sure you are getting the most out of your campaign? You may be missing out on leads because you aren't targeting the right keywords or you may be wasting money on clicks which are never going to convert to sales. Read more

PRESS RELEASES

Publishing press releases is great way to improve the exposure of your website and assists with your search engine optimisation initiatives. Read more

WEBSITE OPTIMISATION

What are your website users trying to achieve on your website? Is your site designed to help them achieve these goals?  Website optimisation techniques such as; website analytics, accessibility reviews and user scenario analysis, will ensure your website meets your user's needs and improve the conversion rates of your website generated sales. Read more

WEBSITE REVIEW

How easily can your website visitors perform simple tasks on your website such as find out your companies phone number, read up on the history of your company? You would suprised how many websites fail on a number of basic website usability and accessibility guidelines. Read more

TREND ANALYSIS

Where are website users going when they reach your site? A trend analysis of your site will allow you to see the paths your potential customers take when the get to your site, indicating where you may be losing leads or sales. Read more

CUSTOMER SATISFACTION SURVEYS

Where better to find out what your user's think of your website than asking them. Customer satisfaction surveys allow you to deliver a website to your customers that meets their needs. Read more

WEBSITE ANALYTICS

Are you continually monitoring the performance of your website? Chances are the demographics and usage patterns of your website are vastly different now to when you first launched it. Read more

EMAIL MARKETING SOFTWARE

Our state of the art email marketing and communications software allows you to completely manage all your email marketing initiatives, from design to reporting. Read more

EMAIL MARKETING CAMPAIGN MANAGEMENT

If you are after a professional looking email newsletters, would like to optimise your campaigns to maximise your open rates and click throughs, or simply don't have time to manage your email campaigns yourself. Read more

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