Determine Google, Overture and custom campaign ROI with ClickTracks
Play 60 second 'Keyword and Deep Campaign Analysis
Does one creative work better than the others? Let ClickTracks decide! ClickTracks separates visitors who clicked different creatives, showing their specific paths and behaviors. Once you’ve seen how visitors are responding to a particular creative, you know how to adjust your campaigns and where to spend your money.
Play 60 second 'Search Report' movie
Search Engine Campaigns
Campaigns from PPC search engines are easy to understand using ClickTracks’ powerful search report. See PPC results distinctly from traditional search. Compare revenue and time on site among top keywords and search engines.
Play 60 second 'Revenue Tracking' movie
ROI Without the Hassle
Setting up and working with campaigns is easy. From importing your PPC campaign info to setting up your shopping cart parameters, ClickTracks' wizard-driven interface means you can spend more time figuring out why visitors behave in a particular way, and less time fiddling with the software.
E-Mail, Partner, Offline Campaigns
Can ClickTracks measure ROI on a campaign whose goal wasn't monetary? Yep! Marketers can simply measure the results from any campaign by giving a dollar value to the page that they assigned as the goal page. ClickTracks will work out the rest.
Play 60 second 'Campaign Import' movie
Automatic and Custom Campaign Tracking
Whether you're using Google, Overture, or another PPC mechanism, ClickTracks makes it easy for you to import and manipulate data. You're only a few clicks away from insightful campaign info, no matter the source.
