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Search engine marketing: search engine optimisation, pay per click - TBI
Search engine marketing: search engine optimisation, pay per click - TBI
"73.4% of consumers use search engines to try and find new websites"
Source: Forrester Research

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Barambah Organics

Introduction

Barambah Organics is a Queensland based company who produce organic dairy products. Their website is used as a marketing and informational tool for the company.

www.barambahorganics.com.au

The Challenge

Barambah Organics approached TBI in mid 2003 wishing to increase their search engine rankings and place their website above their competitors in the listings.

Outcome

Three months after implementation of the SEO recommendattions, the following results were recorded:

  • Search engine traffic rose from 3% to almost 25% of total visits
  • Site traffic was doubled
  • Top five rankings on a number of keywords

KEYWORD(S) POST RANK *
organic cheese 1
organic milk 4
organic butter 1
milk home delivery brisbane 1

* Rankings recorded 13/6/04 on Google Australia



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