Sponsored Search

List your business in sponsored search results across the Web. Control your position by the amount you bid on keywords. Set your own price-per-click and pay only when a customer clicks through to your site.

• Advanced Match Type

  The Advanced match type, a Sponsored Search feature, displays your relevant, existing listings in an increased number of search results, allowing you to target additional customers and generate more sales for your site.

• Budgeting

  Budgeting, a Sponsored Search feature, allows you to set a daily threshold for your spend and spread your budget out across the entire month, making account management easier and ensuring that your flow of customers remains constant

• Content Match

  Content Match, a Sponsored Search feature, extends your reach beyond sponsored results by displaying your listings alongside relevant articles, product reviews and more.

• Conversion Counter

  Conversion Counter, a Sponsored Search feature, allows you to learn how your Yahoo! Search Marketing listings and Content Match are performing by tracking the number of clicks that lead to conversions on your site.

Local Sponsored Search

Precisely target customers near your business location or within your service area. Increase foot traffic or telephone inquiries by connecting with prospects that prefer to research online, but purchase offline with a local provider.