Understand search engine and paid campaign visitors
Play 60 second 'Search Report' movie
Search engine sweet spot
The search report in ClickTracks permits an instant comparison of all keywords from all engines, drawing your eye to the most interesting data. This is but one example of the powerful, yet simple visual analysis that ClickTracks makes possible.
See the Paid and Free Compared
Easily compare visitors from paid listings to those from traditional search results. ClickTracks adapts to the campaign tracking parameters you already use--meaning you don't have to worry about cluttering your web site with superfluous code. Simply choose the analysis task and ClickTracks takes care of the rest, giving you powerful results in minutes.
See a larger screen shot of the Robot Report
Robot Report
When is the last time Googlebot paid your site a visit? How many times did a particular bot crawl your site within a specific time period? Did the robot miss any pages? Gain insights into robot and spider behavior with ClickTracks' Robot Report.
Play 60 second 'Campaign Import' movie
Simply Import Google and Overture pricing
Other analytics programs either ignore your PPC campaigns or charge hundreds of dollars per month for the privilege of the 'extra' service. Not ClickTracks. Three clicks and your Google/Overture PPC prices and keywords are imported and ready to go...it's that easy.
Play 60 second 'Revenue Tracking' movie
ROI by keyword
Which keywords make the most money? Not necessarily the keywords that are
the most expensive or the keywords that drive the most traffic. ClickTracks
Pro shows you ROI for any search keyword or campaign with direct integration
into popular shopping cart systems and easy configuration for custom shopping
carts. Don't sell online? You can still determine ROI--use ClickTracks'
goal page function to assign dollar values to lead-generating campaigns.
Analysis Beyond the Clickthrough
So you know what keyword a visitor searched on or which campaign brought them to your site. Now what? ClickTracks takes you beyond the landing page, showing what visitors do, where they exit and when they perform a specific action, like making a purchase.
