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Search engine marketing: search engine optimisation, pay per click - TBI
Search engine marketing: search engine optimisation, pay per click - TBI
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Email marketing software

Database features

  • Create/upload unlimited databases - Allowing you to have databases for different target audiences.
  • Create unlimited database fields - Providing you market and audience segmentation.
  • Manage "subscribe" confirmation email - Preventing unauthorised newsletter signup.
  • Automatically remove duplicate emails - Saving you time in database list cleaning.
  • Allow recipient to update profile - Self maintained data saves you time.
  • Backup database - Allowing safe retrieval in case of accidental deletion.
  • Clean/de-duplicate database - Saving you valuable database maintenance time.
  • Export functionality - Import tbiMail data into your existing tools and databases

Maintenance

  • Search for specific data - Quickly search your databases for specific user information -
  • Upload bulk subscribers - Easily upload any existing email data sources.
  • Manage bulk upload errors - Ensuring the integrity of your data.
  • Date subscriber registered - Providing you with a complete history of email subscription and receipts -

Campaign management

  • Details of emails opened and bounced - Automatically flagging bounced email addresses.
  • View send-to-friend activity details - Track success of “friend get friend” campaigns.
  • Detailed click-through analysis - Track success of email content.
  • View details of email unsubscribes - Complete tracking of campaign success, allowing for future campaign optimisation.
  • Form generation - Allows you to integrate subscription functionality into your own web site.
  • Scheduled sending - Enabling you to send your emails at specific times -

Email build features

  • HTML & text emails - Create rich graphical emails but still cater for users with text email readers.
  • WYSIWYG HTML editor - You don’t need to be a computer whiz to create an email.
  • Click & replace templates - Reuse of email templates saves you time.
  • Personalisation (data merge into email) - Adding personalisation such as “Dear Fred” allows for a more personal relationship with the email recipient.
  • Insert of "send-to-friend" link - Use your emails as viral-marketing campaigns.
  • Online image repository - Upload any images you want into the system, saving any other offline storage.

Administration features

  • Secure interface - Username and password protected interface prevents unauthorised sending of emails.
  • Allow multiple accounts - Allows the work within managing the email campaigns to be distributed -
  • Restrict access levels - Allows users to upload content and compile emails without sending or manipulating your databases.
  • Track history - All actions within the system are tracked providing you with a complete audit trail.
  • Extensive online help - Allowing you to completely self-manage all your email marketing campaigns.


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