The Wayback Machine - https://web.archive.org/all/20061205053416/http://geredonovan.com:80/
Do great work.

This is a design firm. We design lots of different things: business identities, collateral systems, interactive media, environments and advertising campaigns.

When we think about design, it's not just about making something that looks pretty. Pretty is good - but pretty and smart together are better. We're always thinking about how to bind or blend strategic ideas and aesthetic elements in compelling, new and effective ways.

We believe that great design is the necessary and seemingly magical combination of beauty and purpose. And that there is always a way to make something better, more useful, more attractive, stronger or smarter.

We believe that simplicity, heart and focus trump complexity, trendiness and brute force. And we believe that when we're successful, we've designed a meaningful experience.