Landing Pages That Work
Friday, May 26th, 2006If you’re paying for clicks and not using landing pages, you’re paying for nothing.
Archive for the 'SEM' Category
Using SEM Effectively
Tuesday, May 9th, 2006Search engine marketing is comprised of both organic or SEO and pay-per-click or PPC strategies. To effectively compete online today, it is necessary to use both methods of search marketing, effectively.
The Benefits of Pay-Per-Click (PPC)
Friday, April 21st, 2006There is a lot of negative news about click fraud in pay-per-click these days, let’s look at the benefits of the ppc model.
Does It Have To Be Google All The Time?
Friday, March 17th, 2006Most people talk about getting rankings on Google but what are you missing if you ignore Yahoo, MSN and the others?
Are You A Victim of Click Fraud?
Tuesday, February 21st, 2006New research indicates over 50% of all clicks are fraudulent.
iTKO turns double digit conversion per keyword on PPC campaign
Saturday, January 28th, 2006Quality assurance software developer, iTKO, has seen a double digit conversion rate on their PPC campaign within the first month of launch.
