ASTA SmartBrief
ASTA SmartBrief is the premier source of daily news and information for travel agents and executives. Each day, SmartBrief delivers the top news stories via e-mail to decision-makers at travel agencies, contractors, operators, and suppliers worldwide. We deliver the news our readers need to stay successful. And in doing so, we offer the ideal vehicle to reach thousands of travel professionals in a highly trusted news environment.

In a recent reader poll:

» 93% of readers open and read SmartBrief three times each week;
» 62% of readers pass SmartBrief on to a colleague at least once a month;
» 80% of readers have learned about a new product or service through an advertisement in SmartBrief;
» 22% of readers have used information from a SmartBrief advertiser in a purchasing decision.

2007 ASTA SmartBrief Media Kit

ASTAnetwork Magazine
Advertise in ASTAnetwork Magazine and Reach the Most Influential People in the Travel Industry.

Each issue of ASTAnetwork focuses on the core needs of ASTA membership. It’s packed with stimulating news, analysis, industry trends, features and case studies. Regular topics include:

» Sales and marketing strategies for agents
» Business planning and development
» Global destination information and sales tips
» Tour product trends
» Industry issues and developments
» Lifestyle breaks and niche travel
» Cruise trends and itineraries
» Travel technology
» Business travel

ASTAnetwork readers are highly influential in the travel business. They work hard meeting their customers’ needs and spend time researching the information to achieve this. And the facts speak volumes.

» Over 26% of readers report annual sales volume of over $4million.
» Nearly 55% of readers have sales in excess of $2 million.
» 56% of recipients are full-service agents – with an average of 18 years in the business.
» 70% of readers spend more than 30 minutes reading each issue of ASTAnetwork.

Every issue provides an in-depth look at solutions and options for travel agents to improve their bottom line. Be a part of that solution and advertise in ASTAnetwork—it’s on the cutting edge of the travel business.

For more information on advertising in ASTAnetwork, contact Matthew Midworth at mattmidworth@astanetwork.com. (+44 207 253 9909)

Click here to download our ASTAnetwork Media Pack

ASTA’s Dateline Weekly E-mail Newsletter
Dateline Weekly is a premier source of industry news and information about ASTA initiatives. It is delivered weekly via e-mail to all ASTA members, including approximately 10,000 domestic members. As an e-mail, it is easily forwarded to other employees in the agencies, and pass-around readership is even higher. There is also an option of promoting your message to ASTA’s international members.

ASTA members have consistently ranked the weekly newsletter as one of the top benefits of Society membership, because it collects all the important industry news in one easy-to-read format.

Your Company will be the exclusive sponsor for one month of Dateline Weekly. Each issue will include your logo with links to your web site and a promotional message appearing prominently in the upper left hand corner of each issue. This is an excellent method to get a message out to our membership via a widely read newsletter.

$5,000 for a one month sponsorship (4 consecutive e-mails) $1,500 for one-week sponsorships

New Media Advertising
ASTAnet's advertising packages offer advertisers the opportunity to reach both the traveling customers and travel agents. ASTA can provide banner ad rotation alternatives and exclusive sponsorships packages. Packages can include banner ads, html emails and special page options.

Call ASTA 703-739-2782 or email ASTA's Marketing Dept. for availability.

New Media Advertising Specifications and Rate Sheet

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