Committed to Delivering a World-Class Online Marketing and Sales Solution

Max Henry, CEO
As Chief Executive Officer, Max manages day-to-day operations and provides overall leadership in delivering Topica’s Online Marketing and Sales Solution. Max has 27 years of experience leading Internet, consumer, and business to business technology companies. With a strong background in sales, business and financial management, he has a proven track record of success. His experience includes founding and operating Humming Bird Leadership, a leadership consulting and coaching firm serving clients worldwide. Before joining Topica, Max served as CEO at PrivateExpress, where he built the world’s first "Digital Courier Delivery" Company, the "FedEx of the Internet". Prior to Private Express, Max held the position of President and Chief Operating Officer for Fabrik Communications (sold to Critical Path), where he grew the organization from 5 to 75 people in a two-year period to create the leading business messaging company as measured by the Electronic Messaging Association (EMA). Max also held leadership positions at Information Access Company (sold to Thomson for 465 million), JSB (now SurfControl Corporation), NeXT Computer (sold to Apple for 400 million+) and U.S. West Information Systems.

Andrea Edwards, VP, Sales
As Vice President of Sales at Topica, Andrea is responsible for providing leadership and vision for Topica's product sales efforts. Andrea brings over 15 years of experience in sales and sales management to Topica. Prior to joining Topica, Andrea was a Strategic Account Manager at Oracle, responsible for sales of technology database products within eight major strategic accounts nationwide. Previous to Oracle, Andrea was a sales executive for Pitney Bowes, executing sales to top businesses within San Francisco's Financial District. Andreas experience also includes sales and leadership roles at SBC Communications.

Michele Reilly, Executive Vice President / General Manager
As Executive Vice President & General Manager, Michele oversees the day-to-day operations of the business including Customer Success, Business Operations, Product Management, Marketing, Partnerships, Privacy and Standards, and Human Resources. Her experience includes co-founding and directing Dynamic Promotions, Inc., serving as the Regional Director of Operations for Renaissance Worldwide Consulting, and as the Senior Manager of Professional Development for Dolby Laboratories, Inc. She holds an A.S. in Business Management and Economics from the State University of New York, a B.S. in Organizational Behavior from the University of San Francisco, and an M.S. in Organization Development from the University of San Francisco.

Jeffrey Lee, Controller
As Controller, Jeff is responsible for the daily operations of Topica's Finance and Accounting departments. Jeff has over 20 plus years of management and accounting experience in high technology companies including ARGOSystems, where Jeff was an integral member of the cross functional software and process implementation team and the financial management team. More recently, Jeff was Controller at FastForward Networks and helped to spearhead the M&A; activities with Inktomi. His experience also includes financial management roles at Quicksilver Technology and a Sarbanes Oxley advisor at Applied Signal Technology.

Maurizio Caio, TLcom Capital Partners
Maurizio is a founder and Managing Partner of TLcom Capital Partners, where he focuses on network infrastructure and corporate applications of communication technology since the firm foundation in 1999. He currently serves on the boards of PacketFront, Netscalibur in Italy, and Topica in the US. Prior to TLcom, he was a founding partner of Bain & Company in Italy and was - until April 1999 - a Director of Bain & Company, leading the firm’s European telecom/technology practice, and serving clients from the firm’s European and San Francisco offices. Previously he was with McKinsey and Company in Europe, focusing on technology and growth strategy. He has spent 15 years advising CEO’s and senior management of European and Silicon Valley telecommunications and technology companies on strategy, operations, commercial development and partnerships. Maurizio has a Summa cum Laude Laurea degree in Business Administration from Bocconi University in Milan and New York University, and an MBA from Stanford University. He also served as a Professor and Research Fellow in Strategic Planning and Control at Bocconi University in Milan and as an Instructor of Information Technology at the Stanford University Graduate School of Business. He is based in London.

Max Henry, CEO, Topica Inc.