The Wayback Machine - https://web.archive.org/all/20080915054906/http://www.craftedmedia.com:80/casestudies/8/The-Forum-Solent.aspx

 

The Forum Solent

The Forum Solent

PRUPIM (Prudential Property Investment Managers) approached Crafted Media to produce an online brochure backed by a search engine optimisation campaign to assist with the marketing of a prestigious new business park development near Portsmouth, Hampshire.

Concept visuals were produced in a tight timeframe to coincide with the park's full launch based on existing colourways and photography already produced.

To best demonstrate the environment and high-specification of each building; flash image slideshows were created for each page. Body text was kept to a minimum whilst still providing enough leverage for the search engine optimisation element of the project.

Key Features:

  • Simple, effective brochure website
  • Built with DDA compliant XHTML code and seperate presentational code
  • Flash movie integration

Elements: Search Engine Optimisation, eBrochureware Web Design

Client Feedback

Rory Carson, Associate Director at PRUPIM commented on Crafted Media’s recent launch of The Forum’s website:

“Crafted Media were selected for this project following earlier successes with other developments in our portfolio including Apex Plaza & GreenPark in Reading. Initially we were supplied a range of visual concepts as a starting point for the design process. Following our selection of one design, the site was built quickly and efficiently in time for our launch deadline. Crafted Media have since provided some useful additions including flash integration of photography and are due to commence a search engine optimisation programme to drive traffic to the site.”