SLOGAN DESIGN

Five Questions When Reviewing Slogan Samples

1) Does the slogan represent my business? - a good slogan should incorporate your business, your services/products or your industry. If its too general, it doesn't mean anything.

2) Does it cause a negative reaction? If your company slogan assumes something (like "we're the best") it could antagonize your client base.

3) Is the slogan too corporate sounding? Watch to make sure that your slogan appeals to the every day people who buy your products and use your services.

4) Does it sound ostentatious? Slogans should connect with your customers, not make them feel like your business is better than them. Your slogan should be something that inspires clients to choose your business.

5) Is the slogan boring? If it sounds like something your customers could invent themselves, then its not something you want to represent your company. Slogans should be innovative and creative.

The About Logo Design Way

Before the About Logo Design team can begin creating your professional slogan design we need to know the specific information about your business. Your personal project manager will discuss your industry, your competitors and the image you're looking to portray. Armed with this information, our marketing team will prepare some research of their own to provide to the copywriting team. Our copywriters work in a team to brainstorm the best possible slogan samples for your business. At About Logo Design we believe that good ideas can be shared and built upon, so we encourage our staff to brainstorm in groups and to work together to create corporate branding that will work for our customers!

In order to effectively establish your company's specific target audience and company objectives, an About Logo Design marketing project coordinator will talk you through the creation process. We will provide simple, yet active listening.

About Logo Design will create for your company a compelling and original slogan design. When coupled with a refined and distinctive logo design by About Logo Design, a professional creative slogan design will succeed as no other single element in advertising can. Combine any of our custom design packages or services with a slogan to up to save 30%!