Google's New GoogleScout Feature Expands Scope of Search on the Internet

New Search Destination Site Provides Unprecedented Ease of Use, Helping Internet Users to Find Information Fast and Effectively

MOUNTAIN VIEW, Calif. -- September 21, 1999 -- Google Inc., one of the fastest growing search destinations on the World Wide Web, today announced GoogleScoutTM, a revolutionary new feature that expands a user's access to related information beyond the results of a search query. The company today also announced the launch of its new website at

With the launch of the new Google site and the introduction of GoogleScout, Google completes a successful and widely publicized beta test, which is based on more than three years of advanced research at Stanford University's Computer Science Department. Google is dedicated to providing the best search experience on the World Wide Web by offering users a high-performance, scalable technology that enables fast access to information on the Internet.

Google's new GoogleScout feature is designed to make finding information and navigating the web faster and easier. GoogleScout links are provided with each returned website result. Clicking on GoogleScout instantly provides users with an additional list of URLs that contains related information.

Google's underlying technology integrates a clean, easy-to-use interface with next-generation technology to deliver search and related link search results based on importance and relevancy. The new GoogleScout feature offers a continuous source of relevant recommendations of where to go next on the web, and takes users to similar sites without additional keyword searching.

As the growth of the Internet continues at an unprecedented rate -- recent industry figures estimate that 1.5 million pages are added to the Internet each day -- the average search returns an overwhelming number of results for users to sort through. Google helps consumers save time by delivering highly targeted results that narrow the time spent searching the web.

"We recognized years ago that existing search engines would be unable to keep pace with the massive growth of the Internet," said Larry Page, co-founder and chief executive officer of Google. "Google delivers highly targeted and relevant results, but beyond that we offer GoogleScout, a revolutionary concept for locating groups of information sources on the World Wide Web. GoogleScout helps user surf the web smarter, faster, and easier."

Until now, word-of-mouth recommendations have been the force in driving traffic to the Google search engine. Google currently averages about 65 searches per second at peak times and three and a half million searches per day.

"In its beta phase, Google has developed a loyal following with its users because it's easy to use and delivers remarkably relevant results," said Sergey Brin, co-founder and president of Google. "We developed our approach to search technology to address the very real challenge of finding information on the Internet. Everything we do -- from the development of our advanced technology to the design of our user interface -- is focused on delivering the best search experience on the web. We're delighted with the response we've received from Google users around the world who have enthusiastically embraced our approach to search."

Google Search Technology Features

Google's distinctive approach to search is based on a wide array of features and technologies, including the following:

Google Search Services

Google provides the same high-quality search capabilities to portals and commercial websites with its Google SiteSearch and Google WebSearch products.

About Google, Inc.

Google was founded in 1998 by Stanford University Ph.D. candidates Larry Page and Sergey Brin to create a new generation of powerful, scalable search engine products to improve the user experience of searching the web. Based on three years of advanced research in computer science, Google is dedicated to providing the best user search experience by delivering a powerful, yet simple-to-use format for finding the most relevant answers to search queries.

Google currently offers search solutions through its own destination site at The company also offers co-branded web search and site search solutions for information content providers.

Google is privately held. The company's funding partners include Kleiner Perkins Caufield & Byers and Sequoia Capital. The company announced in June that Michael Moritz, general partner of Sequoia Capital, and John Doerr, general partner of Kleiner Perkins Caufield & Byers, joined Google's Board of Directors. Moritz is currently director of numerous companies, including WebVan, Agile Software, eToys, Flextronics, NightFire, Saba Software, PlanetRx, eGroups, Affinia and Yahoo!. Doerr was a co-founder of @Home, and is a director of several high-growth Internet companies, including,, Epicor, Google, HandSpring, Intuit, Lightspan Partnership, MarthaStewart Living, OmniMedia and Sun Microsystems.

Other investors include Stanford University; Andy Bechtolsheim, co-founder of Sun Microsystems and current vice president at Cisco Systems; and Ram Shriram, former president of Junglee and vice president of Business Development at Google is based in Mountain View, Calif. More information about Google can be found on the company's website at

Google's corporate customers include Netscape, a subsidiary of AOL (NYSE: AOL), which incorporates Google's search technology into its Netscape Search on the Netcenter portal. Other customers include Red Hat, Inc. (NASDAQ: RHAT), a leading developer and provider of open source Linux-based operating system;, a leading market innovator for Web-based weather delivery; and Gobi, a leading technology service provider.

Google's destination site was listed in PC Magazine's July 1999 Top 100 Web Sites and recently was cited as a staff favorite in Newsweek magazine.

Google is a play on the word googol, which was coined by Milton Sirotta, nephew of American mathematician Edward Kasner, to represent the figure 1 followed by 100 zeroes. Google's use of the term reflects the immense amount of information available on the web.

More information about Google can be found on the company's website at


Google is a trademark of Google, Inc. All other company and product names may be trademarks of the respective companies with which they are associated.