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Portal Software and Services
The Bay Area's SF Gate had a problem. It had to deal with the continuous stream of updated content from the San Francisco Chronicle, the San Francisco Examiner, KRON-TV, the Associated Press, Bay*TV, and Cable Channel 35, while including traffic updates, weather, original editorial content, and links to conferences, chats, and other online forums. It simply didn't have enough human resources to handle the overwhelming amount of information. Site planners assessed the ways to handle such large amounts of information from such a diverse array of sources, knowing that they couldn't manually tag and hyperlink every bit of information on their own. After research and a brief stint with a product called Magnifi, the Bay Area company chose a product from the San Francisco-based Autonomy, which uses sophisticated technology to power large-scale, personalized systems for knowledge management, enterprise portals, new media publishing, and electronic commerce. The product, Portal-in-a-Box, runs on Windows NT and most versions of Unix, with pricing starting at $100,000. "Sophisticated back-end software like that takes a lot of configuring and needs to run on custom written scripts," says Coate. "There's nothing off the shelf about it." The technology behind the software is based on years of research in neural networks and pattern matching technologies. According to Autonomy, its software identifies and encodes the unique "signature" of the key concepts within text documents, no matter what format they were created in. The signature then seeks out and uncovers the presence of similar concepts in volumes of content, whether it's from Web sites, a news feed, or an email archive. Autonomy's software is used by Associated Press, Barclays Bank, British Aerospace, Clorox, SF Gate, Unilever, the United States Department of Defense and Xoom.com. "Portals, we think, are the center of the Net economy," Netscape CEO Jim Barksdale told an audience at the Internet World '98 trade show in New York. Soon after, Netscape came out with its own version, Netcenter. Hosted by Netscape and running on Solaris, the Netcenter wants to attract companies desiring to build an external Web presence, as well as providing an intranet portal that will link customers, suppliers, and employees to a network. From a Netscape Custom Netcenter site, users can personalize their own start pages with email, a calendar, personalized stocks, news, and weather, combined with company-specific information and services such as e-commerce applications, phone books, and product information. The custom portal service has been adopted by companies including Hewlett Packard, Lucent Technologies, and Federal Express. It runs from $150,000 to $200,000. Besides Autonomy, there are other vendors in every corner of the portal arena. Each may offer software and service solutions that may jell with your goals. Pricing depends on your needs and the specific implementation.
Epicentric Syndication partners include Excite, IBM, MapQuest, Travelocity.com, and others.
Plumtree
Viador Partnering with Viador are companies such as Hewlett-Packard, IBM, Oracle, and Informatica.
Glyphica Glyphica's partners include SAP, Sun Microsystems, Adobe, and Siebel.
Resources for Add-Ons
Once you've decided on a method for rolling out a portal, the issue of content inevitably emerges. Since not everyone has the resources or interest in creating fresh content daily, call upon the services of a company such as iSyndicate to license content from companies such as Reuters or Astrology.net. "A lot of these portals aren't expert in publishing and writing," says Jared Stivers, an iSyndicate spokesperson. For example, Fringe Golf gets content from iSyndicate on in-depth golfing articles and PGA tour reports. Portals such as Bizzed and Varsity Planet use branded content from iSyndicate. A straight licensing deal starts at $500 per month, and no software is required.
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