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Stoke-on-Trent - a changing city

Stoke-on-Trent is a city that is changing rapidly.

Home to 240,000 people, the city has been transformed, with millions of pounds invested to revitalise and improve all aspects of life in the city.

Today it is a living, working city with a vibrant culture and friendly people.

There is an air of positive change as a result of real regeneration by the local authority and their partners.

A location for business

Stoke-on-Trent is internationally known for the world’s finest ceramics and the businesses of the city export their products to every corner of the world.

Today Stoke-on-Trent is one of the top 100 business locations in the UK. It is home to over 8,000 businesses and is the economic capital to the North Staffordshire and South Cheshire region.

The city is situated halfway between Manchester and Birmingham at the northern edge of the West Midlands and has excellent access to the motorway network. Investment in new roads means that businesses are able to benefit from a central position that offers access to the M6 and the M1 from the A50 link road.

Many businesses have discovered that Stoke-on-Trent’s location in the heart of the UK is the ideal base from which to distribute their products.

A city that fires the imagination

Affectionately known throughout the world as 'The Potteries', this great British city has earned a reputation for firing the imagination of its annual five million visitors.

World famous names like Wedgwood, Spode, Portmerion and Moorcroft attract many visitors.  For people interested in the history and products of the Potteries, Ceramica’s hands-on experience appeals to the whole family and has won three major tourism awards in its first year.

The area’s major visitor development is at Trentham. The first phase of an ambitious four-year, £100-million programme opened this year. The plans, including two new hotels and a host of leisure facilities, will transform it into one of Europe's leading 21st century visitor destinations.

Stoke-on-Trent City Council contacts