November
28, 2005
Rating
Miller
WYD
Media Management LLC has consolidated its ownership position in
Stephanie Miller’s Los Angeles-based progressive talk show
by acquiring a stake previously held by Democracy Radio.
WYD,
based in Westport, Conn. now controls the 14-month-old radio program
heard on nearly 40 stations, including 10 of the nation’s
top 20 markets, according Henry Kavett, a spokesman for WYD.
Founded
last year by radio executive Ron Hartenbaum, WYD plans to more heavily
promote the show in each of its markets, as well as to continue
to expand venues beyond over-the-air broadcasts. Listeners can subscribe
to podcasts of the three-hour show for around $60 a year, as well
as listen live via the Internet or Sirius satellite radio.
In
Los Angeles, Miller has tripled the morning drive-time ratings at
KTLK-AM (1150) since the station added her show in May. “We
basically give KTLK a live national drive time show that feels like
an L.A. show since Steph has lived there for years and is known
in that market,” Kavett said.
Daughter
of William E. Miller, Republican Barry Goldwater’s running
mate in 1964, Miller’s previous L.A. radio experience includes
evening talk show stints at KFI-AM (640) and KABC-AM (790). The
morning show includes a snarky Hollywood segment called “Tinsel
Talk,” in addition to political commentary and parody.
“I’m
really more of a comedienne than a political commentator, and I
think that’s why I get conservatives listening to me too,”
Miller said. “If I could count the calls I get that start,
‘I don’t agree with a thing you said, but you’re
funny as hell …”
After
airing the show, KTLK, which had been repeating Air America’s
“Morning Sedition,” saw a noticeable jump in Arbitron
ratings. Among adults in the 25-54 age range, the show registered
0.7 in the Summer 2005 ratings period, compared with from 0.1 in
Winter 2005 period
Contact:
Henry Kavett
WYD Media Management, LLC
(908) 771-0773
kavett@wydmedia.com
www.wydmedia.com
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