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Welcome to the Internet Portal of the European Academy Bozen/Bolzano (EURAC).
The EURAC is an institute for applied research and further education, subdivided in nine institutes: Institute for Specialised Communication and Multilingualism, Institute for Studies on Federalism and RegionalismInstitute for Minority Rights, Institute for Alpine Environment, Institute for Regional Development and Location ManagementInstitute for Applied Remote SensingInstitute for Renewable EnergyInstitute for Public Management, Institute for Management and TourismInstitute of Genetic Medicine.      

Events Job openings
 18.10.06 - 21.10.06
EURAC in Spain at the international Congress Alter 2006
more

19.10.06 - 21.10.06
Abschlusskonferenz AlpNaTour
more details only in German and Italian 

Events calendar



23.10.06
Museum in Zeughaus/ Innsbruck: Verführungskünste. Eine Geschichte der Werbung
more details only in German 

23.10.06
Bolzano: Presentazione del libro di Katia Occhi
more details only in Italian 

 further news in this section



LEARNING FROM OTHERS: CUSTOMER RETENTION

Von Vorteilskarten und Magic Moments

   

Kundenbindung gilt als Steckenpferd des Tourismus. Doch wie gelingt es den Hoteliers, einen Stammgast über viele Jahre zu behalten? Die dritte Veranstaltung der Reihe „Lernen von anderen Branchen", die am 27. September in der EURAC stattfand, zeigte Wege auf, die auch auf andere Sektoren übertragbar sind. more

Questione di fedeltà

  

È stato dedicato al tema "fidelizzazione del cliente" il terzo incontro di Imparare da altri settori che si è tenuto mercoledì 27 settembre all'EURAC. Esperti del settore sono intervenuti per esporre le loro esperienze, avviando così uno scambio e un confronto con altri professionisti dello stesso e di altri campi di attività. Ascoltate la registrazione video della serata.  more

 further FOCUS articles




Der Kunde als Botschafter
  

Der Kunde als Botschafter: wie führe ich mein Unternehmen erfolgreich in die Zukunft / Eric Krauthammer ; Hans H. Hinterhuber. - 2., neu bearb. Aufl. - Berlin : Erich Schmidt Verl., 2005. - 150 S. : graph. Darst. - (Business & success) more

 further reading suggestions







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The library is open from Monday to Friday, from 9 a.m. to 6 p.m.

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New opening time:

Mo-Su: 7 a.m.- 8 p.m.
Thu-Fri: restaurant and live music till 1 a.m.

 
 
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