 Care Bears Celebrate 25th Anniversary
The Care Bears celebrated their 25th anniversary by introducing a 25th Anniversary Care Bear with a birthday celebration in New York City. The Care Bears also announced the names of five "Care-A-Lot Kids" who were recognized as examples of the Care Bears' message of "caring and sharing." (Produced for Play Along)
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New Technology Improves Vehicle Crash Tests
For decades automakers have researched crash safety with controlled experiments. A new partnership between The University of Michigan Medical School and OnStar is working to collect crash and injury information from real-world auto accidents. (Produced for General Motors)
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Unlock the Power of Your Paycheck
With National Paycheck Week marked during September, this is the perfect month to use the Internet to unlock the power of your own paycheck. (Produced for ADP and the American Payroll Association)
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Disney Teams Up With a National Homebuilder
For the first time, Disney is teaming up with a national homebuilder: KB Home. KB Home homebuyers will be able to customize their "dream" homes with Disney-themed products. (Produced for KB Home)
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Digestive Health Important Issue for Women
For many women, digestive issues have gone from doctor's office discussion to everyday conversation. According to a national survey, nearly half of women surveyed say they care about this issue when it comes to staying healthy. (Produced for General Mills)
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Dinner Kits Make It Easier to Prepare Chinese Meals
Until recently preparing Chinese at home was difficult. But new products are making it possible to create good Chinese meals in the comfort of your own home. (Produced for General Mills)
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How Pro Racing Drivers Keep Fit
Auto racing drivers may be seated when working, but they are athletes, so physical conditioning also is a big part of the job. Running and martial arts are just some of the ways drivers keep in shape. (Produced for General Motors.)
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The Next Generation Allergy Test – Nothing to Sneeze At!
Americans are buying antihistamines to the tune of 3 billion dollars a year, often times without knowing which allergies are actually causing their symptoms. Doctors say in-vitro blood tests, the latest generation of allergy tests, can help take out the guess work out of diagnosing and treating allergies. (Produced for Siemens)
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Shorter Road Trips Become the Trend
According to the American Automobile Association, the traditional two-week summer vacation road trip is becoming a thing of the past. But the call of the open road is still loud. (Produced for General Motors.)
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Land Rover G4 Challenge 2008/09
The Land Rover G4 Challenge is one of the most extreme and demanding 4x4 driving contests in the world, and the 2008/09 event looks set to be no different as 18 national teams vie over a gruelling 18 month competition. (Produced for Land Rover)
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Wal-Mart Launches First New Tagline in 19 Years
As a part of a new brand advertising campaigning is unveiling a new tagline - "Save Money. Live Better."
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The Rewards of Autumn Travel
Many Americans are finding that hotel-affiliated rewards programs are an excellent way to make a tight travel budget go a little further. (Produced for Wyndham Hotel Group)
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Bright Future Beckons for Jaguar
Iconic British carmaker Jaguar will unveil its brand new XF at the Frankfurt Motor Show this month. (Produced for Jaguar)
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Focus, Kuga and Verve Debut in Frankfurt
All eyes will be on Ford at this year's Frankfurt Motor Show as the company reveals three all-new models. (Produced for Ford Motor Co.)
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New Lighting Technology Improves Car Design and Safety
The newest trend in automotice design, advanced interior and exterior lighting, is not only functional but fashionable as well. The latest lighting technology is allowing customers to upgrade their vehicles in ways they may not have thought possible before. (Produced for General Motors)
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New Engine Helps Reduce Dependence on Foreign Oil
For decades, engineers have tried to improve the internal combustion engine without significantly increasing costs. The newly developed homogeneous charge compression ignition, or HCCI engine, does just that, and it is 15 percent more fuel efficient than a standard engine. (Produced for General Motors)
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Nokia Opens the Door to Internet Services with Ovi
Just as Nokia made the transition from marketing rubber boots and paper products to mobile phones, with the introduction of Ovi -- Finnish for "door" -- the company now is expanding to offer a range of Internet services.
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Team Adam Helps Find Missing Children
When a child disappears, every second counts to increase the likelihood of a safe return. New technology in a program called Team Adam, supported by a donation from OnStar, is helping to do just that. (Produced for General Motors)
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New Technology Helps Schools Go 'Green'
There now are more than 176 "green" colleges and universities, according to the U.S. Green Buildings Council, and the number continues to grow as campuses look to develop sustainable buildings. (Produced for Siemens)
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Technology Helps Create More Reliable Power Grid
One way technology helps prevent summer brownouts is by helping to deliver electricity from areas with a surplus of power to regions in need of a power boost as hot weather sparks increased demands. (Produced for Siemens.)
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Ford Unveils 'Fiesta of the Future'
Designed for a fashion-conscious generation that has grown up with mobile phones, the Ford Verve Concept - due to be revealed at the 2007 Frankfurt Motor Show - gives the first hints of Ford's future small-car design vision. (Produced for Ford)
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Hospitals Give Children a License to Drive
Surgery can be a frightening experience for anyone, but for a child the level of fear and stress is often higher. So hospitals use many tactics to reduce the fear level. At the University of Michigan, some young patients even get to drive themselves right into the operating room at the controls of a battery-powered miniature Hummer. (Produced for General Motors)
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Smart School Buses Go Hi-Tech
Smart kids won't be the only ones heading back to school with the newest gadgets this fall. Some of the country's biggest school bus companies are also loading their fleets with the latest high-tech safety tools, giving kids safer rides on smart buses. (Produced for First Student, Inc.)
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It's Easy Building Green
"Green" buildings, once just a catch phrase, are quickly becoming a booming industry. Advancements in technology are not only making it easier to go green by saving energy but it's more economical as well. Now, an industry group is developing ways to measure just how green a building is. (Produced for Siemens)
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Plug-in Electronic Concept Car Could be Available by 2010
The 2007 Chevrolet Volt, dubbed as the next generation electric car, is expected to be available to consumers in 2010. To power up the Volt, you simply plug it into an electric outlet. The car then recharges itself as you drive. (Produced for General Motors)
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New Way to Manage Your Allergies and Asthma
Efficas Inc. has started online sales of a berry-flavored, non-prescription anti-allergy medical food called Efficas Care. The company also offers extensive online resources for allergy and asthma sufferers. (Produced for Efficas.)
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Talking Health and Sex with Your Teen, Made Easy
Dr. Andrea Marks, a leading adolescent health specialist, says the hardest part of speaking with teens about sex and health is getting the conversation started. She offers some tips for getting beyond that initial hurdle. (Produced for Amerifit Brands)
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Students Spend the Summer Restoring National Landmarks
This summer, teenaged volunteers from all over the country are spending their vacation restoring storm-damaged trails and undertaking other projects at 14 national parks through the national "Save the Trails" program. (Produced for General Mills)
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Intrepid Bikers Complete the 'Long Way Down'
Motorcycle riders Ewan McGregor and Charley Boorman have just completed an epic journey, trabelling 15,000 miles the "Long Way Down" through Europe and Africa. (Produced for Nokia)
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Red Bull X-Fighters Crown 2007 Champion
On July 27, the Red Bull X-Fighters tour reached its thrilling competition climax at the legendary Las Ventas bullring in Madrid.
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Drake Bell Rocks Out With Mattel's I Can Play Guitar
Video games and play guitars have made the instrument accessible to everyone, but this holiday season Mattel's I Can Play Guitar, featuring a unique plug & play learning system, brings the real magic home with the help of Nickelodeon favorite Drake Bell. (Produced for Mattel)
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Protect Your Family From Summer Electrical Fires
It is estimated electrical problems cause more than 40,000 fires a year. May of these fires are preventable, especially thanks to new technologies such as the latest generation of Arc Fault Circuit Interrupters. (Produced for Siemens.)
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American Automakers Invite Overseas Manufacturers to Friendly Competition
Now that Japanese manufacturers have begun building full size pickups and are proving to be a worthy opponent, GM invited them in for a competition. (Produced for General Motors)
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Hybridfest: It's Electric
Each year enthusiasts of hybrids and other "green" vehicles gather to swap information and view the latest technology at Hybridfest. (Produced for General Motors)
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A Refreshing Dip in the Pool Begins with Clean Water
For millions of people, nothing refreshes like a dip in a public swimming pool on a hot summer day. But unless pool managers monitor and maintain the water quality, the result can be what experts term "recreational water illness." So ask questions and check out the pool before dipping your toe in the water. (Produced for Siemens.)
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A Behind-The-Scenes-Look at Eva Longoria's Public Service Campaign Shoot
Eva Longoria has been named the lead ambassador for a new public service campaign aimed at raising awareness and funds for ovarian cancer prevention. (Produced for Entertainment Industry Foundation and Callaway Golf Foundation)
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Is the Increase of Ethanol Production Raising the Price of Food?
As ethanol production has risen this year, so has the price of corn, the primary grain used today to produce ethanol. That has many people blaming ethanol for the rise in food prices. But is that the case? (Produced for General Motors)
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Monster Trucks on Main Street!
Bruce Heavner of Crete, Ill. was the most popular person in town when he shared the spoils of a Las Vegas contest: a monster truck event he won in a unique promotion from Ford Trucks and Monster Jam. (Produced for Ford Motor Co.)
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Zune Hosts Major Acts at Latin Alternative Music Conference
Hundreds of particpants assembled in New York City recently for the Latin Alternative Music Conference. Throughout the 5-day event, the interactive Zune Lounge hosted appearances by major Latin performers. (Produced for Microsoft Zune)
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GMAC Insurance Uses OnStar to Cut Some Rates
Using OnStar to keep track of miles driven, GMAC Insurance can help some of its customers reduce their insurance premiums. (Produced for OnStar)
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New Low-cost Airline Cleared for Takeoff
The U.S. Department of Transportation has given Virgin America the green light to begin operation. The new airline promises low fares and a number of perks, including in-seat entertainment, in its fleet of brand-new planes. (Produced for Virgin Atlantic)
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Mid-sized Cities Lead the Way in Volunteer Community Service
The first-ever report to take an in-depth look at volunteer rates among 50 of the largest American metropolitan areas finds the most active levels of community service were concentrated in Middle American hubs such as Minneapolis, Kansas City and Portland. (Produced for The Corporation for National and Community Service)
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'Spot the Tot' Program Aims to Save Young Lives
Safe Kids Worldwide and General Motors have launched the "Spot the Tot" campaign to alert drivers to the risks cars can pose to small children who often cannot be seen through the windows or in a rear view mirror. (Produced for General Motors)
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Mobile Banking Keeps Up with Those on the Go
Champion kayaker Brett Heyl appreciates the convenience of mobile banking. All he needs is his cellphone and mobile Internet access to do his banking just about anywhere he happens to be. (Produced for Bank of America)
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What's In the Pet Food You Buy?
Concerns about what is in pet food have lead to increased sales for natural pet food. In fact, a new report by industry analysts "Packaged Facts" expects double digit growth of natural pet food in the next two years. (Produced for Wellness Pet Food)
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'Rev It Up 2007' Races Into Action
"Rev It Up 2007: Where Drivers Come to Play" is it the largest performance driving school and national racing competition in the nation. This year, the national winner after six regional contests will drive off with a 2008 Chevrolet Corvette. (Produced for Chevrolet and Automotive Marketing Consultants)
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Flood Insurance Urged for All Homeowners
You don't have to live near the coast to be battered by a hurricane. Because standard insurance policies do not cover flood damage, all homeowners are encouraged to purchase a policy from the National Flood Insurance Program. (Produced for the Insurance Information Institute.)
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SONY Cuts Price and Adds Model to PS3 Line
A more robust version of SONY's popular PlayStation3, with 80 GB of memory, is expected to be in stores in August. At the same time, the company will reduce the price of the original 60GB PS3 by $100. (Produced for Sony Computer Entertainment America.)
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LeAnn Rimes Enlists in Coalition to Salute America's Heroes
The Coalition to Salute America's Heroes is an organization devoted to assisting wounded and disabled veterans. Recently they've teamed up with country music star LeAnn Rimes to make a special donation by giving away modified cars to Iraq war veterans. (Produced for General Motors)
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Saab, Volvo Rate as Safest Convertibles
When the Insurance Institute for Highway Safety tested convertibles for the first time, models from Saab and Volvo earned overall "Top Pick" ratings for crash protection. (Produced for General Motors.)
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